We almost launched a different shade.
Preview text: And which shade changed the whole edit.

- Subject
- We almost launched a different shade.
- Preview text
- And which shade changed the whole edit.
- From
- info@
shophiru.com - Brand
- HIRU
- ESP
- Klaviyo
- Sent
- Fri Oct 16, 2026, 12:28 PM ET
- Size
- 44 KB
- Images
- 6
- Links
- 5, 5 of them buttons
- Subject length
- 37 characters
Against HIRU's usual
Sent in the 12 PM hour, which holds 8% of its emails; 31% arrive in the 4 AM hour. The subject is 37 characters; its average is 26.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- HIRU Beauty <[email protected]>
- Subject
- We almost launched a different shade.
- Date
- Fri, 16 Oct 2026 16:28:17 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-13
- Return-Path domain
- k1.send.shophiru.com
- DKIM signature
- d=send.shophiru.com s=s1
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-…-lx4xn with SMTP
- from (unnamed) by geopod-ismtpd-13 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Oct 31, 2026 7:44 AM | A mood for fall. | |
| Oct 31, 2026 7:44 AM | Fall looks good on you. | |
| Oct 17, 2026 4:19 AM | I Couldn’t Find It, | |
| Oct 16, 2026 12:28 PM | We almost launched a different shade. (this email) | |
| Oct 16, 2026 4:18 AM | Welcome to HIRU | |
| Oct 14, 2026 4:17 AM | ✨HIRU is Made for You! | |
| Sep 25, 2026 2:04 PM | Sometimes I needed the ritual more than the result. |
More from HIRU
All HIRU emailsOct 31, 2026 7:44 AM
Oct 31, 2026 7:44 AM
Oct 17, 2026 4:19 AM
Oct 16, 2026 4:18 AM
Oct 14, 2026 4:17 AM
Sometimes I needed the ritual more than the result.
Sep 25, 2026 2:04 PM
Sep 19, 2026 4:49 AM
When did getting ready become this much work?
Sep 2, 2026 2:45 PM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Oct 16, 2026.











