SAY LESS, SIP MORE.

Preview text: the first one always sets the tone.

hiyoWednesday, Apr 15, 2026 at 3:01 PM EasternKlaviyo
hiyoSAY LESS, SIP MORE.
Subject
SAY LESS, SIP MORE.
Preview text
the first one always sets the tone.
From
hello@drinkhiyo.com
Brand
hiyo
Sent
Wed Apr 15, 2026, 3:01 PM ET
Sent to
drinkhiyo.com
Size
59 KB
Images
10
Links
20, 6 of them buttons
Subject length
19 characters

Against hiyo's usual

Sent in its busiest hour, 3 PM, which holds 20% of its emails. The subject is 19 characters; its average is 24.

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Sent just before and after

May 4, 2026 5:46 PMCOME INTO FOCUS WITH L-THEANINE.
May 1, 2026 6:45 PMORDER NOW, GET IT BY MOTHER’S DAY
Apr 17, 2026 9:05 PMWHAT'S YOUR TYPE?
Apr 15, 2026 3:01 PMSAY LESS, SIP MORE. (this email)
Apr 7, 2026 4:46 PMASHWAGANDHA, EXPLAINED.
Apr 3, 2026 3:31 PMPOURED TO PAIR.
Apr 1, 2026 3:31 PMSET IT AND FORGET IT!

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