They Sent It

That 3pm crash isn't random.

It's dehydration. Yours is still in the cart.

HydrantWednesday, Aug 26, 2026 at 1:10 AM EasternKlaviyo
HydrantThat 3pm crash isn't random.
Subject
That 3pm crash isn't random.
Preview text
It's dehydration. Yours is still in the cart.
From
hello@drinkhydrant.com
Brand
Hydrant
Sent
Wed Aug 26, 2026, 1:10 AM ET
Sent to
drinkhydrant.com
Size
44 KB
Images
16
Links
17, 4 of them buttons
Subject length
28 characters

Against Hydrant's usual

Sent in the 1 AM hour, which holds 6% of its emails; 17% arrive in the 12 AM hour. The subject is 28 characters; its average is 30.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Hydrant <[email protected]>
Subject
That 3pm crash isn't random.
Date
Wed, 26 Aug 2026 05:10:46 +0000 (UTC)
Message-ID domain
geopod-ismtpd-79
Return-Path domain
send.drinkhydrant.com
DKIM signature
d=drinkhydrant.com s=s1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-gbzph with SMTP
  2. from (unnamed) by geopod-ismtpd-79 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Flow, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

Report this email

Sent just before and after

Aug 28, 2026 1:12 AMPick Your Four.
Aug 27, 2026 10:00 PMMidnight changes everything.
Aug 27, 2026 1:11 AMOne Easy Habit. A Better-Feeling Day.
Aug 26, 2026 1:10 AMThat 3pm crash isn't random. (this email)
Aug 25, 2026 10:00 PMEveryone asked for this.
Aug 23, 2026 12:00 AMSweat season starts now.
Aug 20, 2026 12:00 AMHydration you'll actually crave.

More from Hydrant

All Hydrant emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.