10 PM vs. 3 AM. There's a BIG Difference.

Preview text: See why the first 10 minutes don't tell the whole story.

Ice BlanketsFriday, Oct 16, 2026 at 8:01 PM EasternKlaviyo
Ice Blankets10 PM vs. 3 AM. There's a BIG Difference.
Subject
10 PM vs. 3 AM. There's a BIG Difference.
Preview text
See why the first 10 minutes don't tell the whole story.
From
hello@iceblankets.com
Sent
Fri Oct 16, 2026, 8:01 PM ET
Size
50 KB
Images
14
Links
15, 2 of them buttons
Subject length
41 characters

Against Ice Blankets's usual

Sent in its busiest hour, 8 PM, which holds 46% of its emails. The subject is 41 characters; its average is 37.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Ice Blankets <[email protected]>
Subject
10 PM vs. 3 AM. There's a BIG Difference.
Date
Sat, 17 Oct 2026 00:01:35 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.hello.iceblankets.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=hello.iceblankets.com s=mtd1
List-Unsubscribe
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  1. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Oct 20, 2026 8:21 AMYour Coolest Sleep Yet Starts Tonight ❄️
Oct 19, 2026 8:20 AMSleep Struggles End Here 😌
Oct 17, 2026 8:19 AMSee Why Everyone’s Switching to Ice Blankets 💤
Oct 16, 2026 8:01 PM10 PM vs. 3 AM. There's a BIG Difference. (this email)
Oct 15, 2026 8:18 AMThe Coolest Idea I Ever Had 🧊
Oct 14, 2026 8:17 AMLast Chance for 35% Off Ice Blankets 🧊💤
Oct 13, 2026 8:00 PMWe Know Who's Stealing Your Blanket 🐾🐶

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