Take the easy first step
Preview text: Test quality before scaling
- Subject
- Take the easy first step
- Preview text
- Test quality before scaling
- From
- info@
icy.com - Brand
- Icy
- ESP
- Klaviyo
- Sent
- Tue Sep 15, 2026, 5:38 AM ET
- Sent to
- icywholesale.com
- Size
- 41 KB
- Images
- 9
- Links
- 12, 5 of them buttons
- Subject length
- 24 characters
Against Icy's usual
Sent in the 5 AM hour, which holds 2% of its emails; 21% arrive in the 10 AM hour. The subject is 24 characters; its average is 27.
Sent just before and after
| Sep 16, 2026 10:35 PM | Last chance to think it over... | |
| Sep 15, 2026 5:16 PM | The perfect heavyweight long sleeve | |
| Sep 15, 2026 4:30 PM | LAST CHANCE: LABOR DAY SALE | |
| Sep 15, 2026 5:38 AM | Take the easy first step (this email) | |
| Sep 14, 2026 10:34 PM | Icy Members are Outside 🧊 | |
| Sep 13, 2026 12:15 PM | The hoodie that pads your margin | |
| Sep 13, 2026 5:34 AM | From sample to full run |
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Same ESP and the closest weekly volume, sent on Sep 15, 2026.
