They Sent It

These won't last long.

Court and street ready.

IcyTuesday, Mar 17, 2026 at 7:45 PM EasternKlaviyo
IcyThese won't last long.
Subject
These won't last long.
Preview text
Court and street ready.
From
info@wearicy.com
Brand
Icy
Sent
Tue Mar 17, 2026, 7:45 PM ET
Sent to
Canada (icystudios.ca), Colombia (wearicy.co), India (wearicy.in)
Size
47 KB
Images
7
Links
10, 5 of them buttons
Subject length
22 characters

Against Icy's usual

Sent in the 7 PM hour, which holds 5% of its emails; 21% arrive in the 10 AM hour. The subject is 22 characters; its average is 27.

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Sent just before and after

Mar 22, 2026 7:25 AMWanna get featured on our page?
Mar 20, 2026 10:14 PMFrom sample to full run
Mar 20, 2026 6:15 PMHow you guys are wearing it.
Mar 18, 2026 10:14 PMHere’s how it works
Mar 17, 2026 7:45 PMThese won't last long. (this email)
Mar 16, 2026 10:14 PMYour last pick is waiting
Mar 16, 2026 7:25 AMWe noticed you checking us out

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