Illuminate Collective emails

Illuminate Collective sends about 4 emails a week through Klaviyo, most often on Sunday around 7 AM Eastern.

Early figures, based on 8 emails received from Oct 16 to Oct 30, 2026.

Recent emails

Subject lines average 36 characters. Each one opens the email it came from.

Sent (Eastern)	Subject	Preview text
Oct 30, 2026 7:30 AM	a small thing about wool	Plus what we won't ever do.
Oct 29, 2026 2:29 PM	a few more we think you'd love	Hand-picked, just for the feel you were after.
Oct 26, 2026 2:28 PM	You left something behind	The story behind .
Oct 25, 2026 2:28 PM	still thinking about it?	We saved the link in case.
Oct 25, 2026 7:29 AM	how to pick a rug that lasts forever (not just this season)	Size, style, soul — a short guide.
Oct 21, 2026 7:28 AM	the three rugs people keep coming back for	Tested by 4,000+ homes. Loved in every one.
Oct 18, 2026 7:27 AM	The woman who wove our first rug	And how a hospital bill changed everything.
Oct 16, 2026 7:26 AM	welcome to the Illuminate collective + your $50 inside	From a small workshop in the Atlas Mountains to your home.

Counts include automated emails such as a welcome series.

Brand	ESP	Emails a week	Busiest day	Last sent
2Betties2betties.com	Klaviyo	about 4	Thursday	Oct 29, 2026	Klaviyo · about 4 a week · busiest Thursday · last sent Oct 29, 2026
4everBound4everbound.com	Klaviyo	about 4	Saturday	Oct 31, 2026	Klaviyo · about 4 a week · busiest Saturday · last sent Oct 31, 2026
123 Security Products123securityproducts.com	Klaviyo	about 4	Tuesday	Oct 29, 2026	Klaviyo · about 4 a week · busiest Tuesday · last sent Oct 29, 2026