The Toughest Thing We Make

Preview text: Our strongest canvas, made to break in, not break down.

ImperfectsWednesday, Oct 21, 2026 at 11:00 AM EasternKlaviyo
ImperfectsThe Toughest Thing We Make
Subject
The Toughest Thing We Make
Preview text
Our strongest canvas, made to break in, not break down.
From
service@imperfects.com
Sent
Wed Oct 21, 2026, 11:00 AM ET
Sent to
Colombia (imperfects.co), imperfects.com, Ireland (imperfects.ie), imperfects.me
Size
43 KB
Images
4
Links
10, 3 of them buttons
Subject length
26 characters

Against Imperfects's usual

Sent in the 11 AM hour, which holds 12% of its emails; 41% arrive in the 12 PM hour. The subject is 26 characters; its average is 27.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Imperfects <[email protected]>
Subject
The Toughest Thing We Make
Date
Wed, 21 Oct 2026 15:00:11 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.imperfects.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.imperfects.com s=mtd1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

Report this email

Sent just before and after

Oct 23, 2026 12:53 PMBOOM 💥 Easy Rider in Moleskin is Back
Oct 22, 2026 4:01 PMHappy Little Friday
Oct 22, 2026 1:15 PMFW26: Common Ground by Imperfects
Oct 21, 2026 11:00 AMThe Toughest Thing We Make (this email)
Oct 20, 2026 11:02 AMThe Shepherds Shirt, Fall/Winter '26
Oct 19, 2026 11:01 AMFW’26 Drop 3 - Shipping Now
Oct 17, 2026 1:18 AMConcept to craft—made rad and right

More from Imperfects

All Imperfects emails

Sent the same day by similar brands

Same ESP and the closest weekly volume, sent on Oct 21, 2026.

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.