Indie Blue subject lines
90 subject lines averaging 30 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Jun 6, 2026 10:01 AM | Swim Made to Mix & Match ☀️ | 26 | Find your favorite summer swim | Jun 6, 2026 10:01 AM · 26 characters. Find your favorite summer swim | |
| Jun 4, 2026 8:01 PM | The Swim Everyone’s Loving ✨ | 28 | Favorites for Summer | Jun 4, 2026 8:01 PM · 28 characters. Favorites for Summer | |
| Jun 2, 2026 8:00 PM | Americana Summer in INDIE 🤍 | 27 | Made for Summer Celebrations | Jun 2, 2026 8:00 PM · 27 characters. Made for Summer Celebrations | |
| May 30, 2026 10:30 AM | Perfect Birthday Dresses for Her ✨ | 34 | Soft tulle, sweet details, made to celebrate. | May 30, 2026 10:30 AM · 34 characters. Soft tulle, sweet details, made to celebrate. | |
| May 29, 2026 11:30 PM | See something special? ✨ | 24 | Continue shopping at INDIE BLUE! | May 29, 2026 11:30 PM · 24 characters. Continue shopping at INDIE BLUE! | |
| May 28, 2026 8:00 PM | INDIE in the Wild ✨ Styled with heart | 39 | Every image tells the story a little differently. | May 28, 2026 8:00 PM · 39 characters. Every image tells the story a little differently. | |
| May 26, 2026 8:00 PM | Final hours to save 20% off ✨ | 29 | Don't miss our Memorial Day Sale | May 26, 2026 8:00 PM · 29 characters. Don't miss our Memorial Day Sale | |
| May 26, 2026 10:00 AM | Memorial Day Sale Extended ☀️ | 28 | Enjoy 20% off sitewide, one final day to shop. | May 26, 2026 10:00 AM · 28 characters. Enjoy 20% off sitewide, one final day to shop. | |
| May 25, 2026 7:00 AM | Last Day for 20% Off! 💙 | 23 | Memorial Day Sale ends tonight—shop your favorites now. | May 25, 2026 7:00 AM · 23 characters. Memorial Day Sale ends tonight—shop your favorites now. | |
| May 24, 2026 10:00 AM | 20% Off Swim Ends Soon 🌊 | 24 | Matching moments, beach days, and swim made for summer. | May 24, 2026 10:00 AM · 24 characters. Matching moments, beach days, and swim made for summer. | |
| May 23, 2026 10:02 AM | Your Summer Favorites ☀️ 20% Off | 31 | Light dresses, vacation-ready sets, and matching swim | May 23, 2026 10:02 AM · 31 characters. Light dresses, vacation-ready sets, and matching swim | |
| May 22, 2026 8:01 AM | Our Memorial Day Sale Is Here ❤️🤍💙 | 33 | Take 20% off sitewide | May 22, 2026 8:01 AM · 33 characters. Take 20% off sitewide | |
| May 19, 2026 8:01 PM | New Swim Just Dropped ☀️ | 23 | Your favorite swim is back, plus brand new arrivals to love | May 19, 2026 8:01 PM · 23 characters. Your favorite swim is back, plus brand new arrivals to love | |
| May 18, 2026 8:00 PM | Spend Summer in Coral 🪸 | 23 | Our favorite vibrant coral pieces for sun-soaked summer moments | May 18, 2026 8:00 PM · 23 characters. Our favorite vibrant coral pieces for sun-soaked summer moments | |
| May 16, 2026 10:02 AM | Your Summer Moodboard | 21 | Soft whites, sunlit moments, and pieces made to linger | May 16, 2026 10:02 AM · 21 characters. Soft whites, sunlit moments, and pieces made to linger | |
| May 14, 2026 8:00 PM | The One Dress to Pack ✨ | 23 | Light, effortless, and made for vacation moments. | May 14, 2026 8:00 PM · 23 characters. Light, effortless, and made for vacation moments. | |
| May 12, 2026 8:00 PM | The Magic of INDIE | 18 | Styled, captured, and brought to life by you | May 12, 2026 8:00 PM · 18 characters. Styled, captured, and brought to life by you | |
| May 11, 2026 12:15 PM | Last Chance for 20% Off | 23 | Our Mother's Day Sale Ends Tonight | May 11, 2026 12:15 PM · 23 characters. Our Mother's Day Sale Ends Tonight | |
| May 10, 2026 8:01 AM | To the moms who make the magic happen 🤍 | 39 | Today, we celebrate you. | May 10, 2026 8:01 AM · 39 characters. Today, we celebrate you. | |
| May 8, 2026 8:01 PM | Just for you, Mom 🩵 | 19 | Enjoy 20% off styles made for you—ends Sunday. | May 8, 2026 8:01 PM · 19 characters. Enjoy 20% off styles made for you—ends Sunday. | |
| May 6, 2026 8:01 PM | Tried, worn, and recommended ✨ | 30 | What customers are saying before you choose. | May 6, 2026 8:01 PM · 30 characters. What customers are saying before you choose. | |
| May 5, 2026 11:15 PM | The Cora Tunic Set is back 🤍 | 28 | Three beloved shades, made for summer days | May 5, 2026 11:15 PM · 28 characters. Three beloved shades, made for summer days | |
| May 3, 2026 7:01 PM | Our newest arrivals are here ✨ | 30 | A soft start to summer, in airy florals and sun-washed whites. | May 3, 2026 7:01 PM · 30 characters. A soft start to summer, in airy florals and sun-washed whites. | |
| May 2, 2026 12:03 PM | Back, Just in Time for Summer ☀️ | 31 | Bella Maxi Pants, Vivi Top, and more favorites—restocked. | May 2, 2026 12:03 PM · 31 characters. Bella Maxi Pants, Vivi Top, and more favorites—restocked. | |
| Apr 30, 2026 8:00 PM | New Drop 🤍 The Blue Mist Capsule is here | 40 | A soft start to summer, in airy florals and sun-washed whites. | Apr 30, 2026 8:00 PM · 40 characters. A soft start to summer, in airy florals and sun-washed whites. | |
| Apr 28, 2026 8:00 AM | Soft Muslin: Your Everyday Staple ✨ | 35 | Lightweight, breathable, and made for summer | Apr 28, 2026 8:00 AM · 35 characters. Lightweight, breathable, and made for summer | |
| Apr 26, 2026 8:09 AM | Treat yourself 🤍 20% Off Women's | 32 | Treat yourself this Mother's Day | Apr 26, 2026 8:09 AM · 32 characters. Treat yourself this Mother's Day | |
| Apr 24, 2026 8:11 AM | Just For You 🤍 20% Off Women’s | 30 | Treat yourself this Mother's Day | Apr 24, 2026 8:11 AM · 30 characters. Treat yourself this Mother's Day | |
| Apr 18, 2026 1:30 PM | Photographer Feature: Moments Made Special by Allie Micheletti | 62 | A glimpse of new pieces, made for days like these. | Apr 18, 2026 1:30 PM · 62 characters. A glimpse of new pieces, made for days like these. | |
| Apr 17, 2026 11:30 AM | Build Your Resort Suitcase ☀️ | 28 | Mix. Match. Repeat. | Apr 17, 2026 11:30 AM · 28 characters. Mix. Match. Repeat. | |
| Apr 15, 2026 7:00 PM | Sweet moments in INDIE BLUE ✨ | 29 | The pieces families keep coming back to. | Apr 15, 2026 7:00 PM · 29 characters. The pieces families keep coming back to. | |
| Apr 13, 2026 7:30 PM | A few favorites, just in time for summer ☀️ | 42 | Now available for preorder | Apr 13, 2026 7:30 PM · 42 characters. Now available for preorder | |
| Apr 11, 2026 5:39 PM | See something special? ✨ | 24 | Continue shopping at INDIE BLUE! | Apr 11, 2026 5:39 PM · 24 characters. Continue shopping at INDIE BLUE! | |
| Apr 9, 2026 8:01 PM | Bluebell 🌊 For days by the water | 32 | The print made for sun-soaked days and family getaways | Apr 9, 2026 8:01 PM · 32 characters. The print made for sun-soaked days and family getaways | |
| Apr 7, 2026 7:30 PM | INDIE in the Wild 📸 | Worn and loved | 36 | Your photos, your moments—we’re always inspired | Apr 7, 2026 7:30 PM · 36 characters. Your photos, your moments—we’re always inspired | |
| Apr 5, 2026 8:01 AM | Happy Easter 🌸 20% Off Ends Tonight | 35 | Last chance to save 20% off sitewide | Apr 5, 2026 8:01 AM · 35 characters. Last chance to save 20% off sitewide | |
| Apr 3, 2026 8:32 AM | Easter starts now 💛 20% off sitewide | 36 | A little something for your Easter weekend | Apr 3, 2026 8:32 AM · 36 characters. A little something for your Easter weekend | |
| Apr 1, 2026 7:45 PM | New Prints. Your Favorite Romper. | 33 | The Rita Tie Romper returns in swim-ready prints. | Apr 1, 2026 7:45 PM · 33 characters. The Rita Tie Romper returns in swim-ready prints. | |
| Mar 27, 2026 11:45 AM | Matching Moments for Easter 🌸 | 29 | Last Day to Order for Easter Delivery | Mar 27, 2026 11:45 AM · 29 characters. Last Day to Order for Easter Delivery | |
| Mar 25, 2026 8:30 PM | Little Moments, Made for Easter | 31 | Made for egg hunts, family photos, and the days to come | Mar 25, 2026 8:30 PM · 31 characters. Made for egg hunts, family photos, and the days to come |
Based on 90 emails received from Mar 25 to Nov 6, 2026. Times in US Eastern. How we collect