The trio everyone comes back for...

Preview text: They're our three best sellers for good reason. Three steps for all skin types.

Indie LeeFriday, Jul 17, 2026 at 3:00 AM EasternKlaviyo
Indie LeeThe trio everyone comes back for...
Subject
The trio everyone comes back for...
Preview text
They're our three best sellers for good reason. Three steps for all skin types.
From
hello@indielee.com
Sent
Fri Jul 17, 2026, 3:00 AM ET
Sent to
indielee.com, indielee.mom
Size
36 KB
Images
7
Links
8, 6 of them buttons
Subject length
35 characters

Against Indie Lee's usual

Sent in the 3 AM hour, which holds 4% of its emails; 25% arrive in the 7 AM hour. The subject is 35 characters; its average is 34.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Indie Lee <[email protected]>
Subject
The trio everyone comes back for...
Date
Fri, 17 Jul 2026 07:00:22 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.indielee.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.indielee.com s=mtd1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from kl-203-20-55.kmta.shared.klaviyomail.com [170.203.20.55] by our receiving server with ESMTPS
  2. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

Report this email

Sent just before and after

Sep 9, 2026 7:30 AMFresh Picks + Free Gifts
Aug 25, 2026 7:00 AMWhy Our Formulas Are Different
Aug 4, 2026 6:30 AMTry Indie's Signature Ritual
Jul 17, 2026 3:00 AMThe trio everyone comes back for... (this email)
Jun 25, 2026 11:12 AMBundle your Prime routine, save more.
Jun 24, 2026 9:31 AMPrime Day Picks: Our Most-Loved Formulas
May 10, 2026 9:00 AMThis one's for you, Mom.

More from Indie Lee

All Indie Lee emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.