It doesnโ€™t have to be perfect ๐Ÿ’…๐Ÿป

Preview text: Consistency beats perfection every time

Instant SwimFriday, Aug 14, 2026 at 2:04 PM EasternKlaviyo
Instant SwimIt doesnโ€™t have to be perfect ๐Ÿ’…๐Ÿป
Subject
It doesnโ€™t have to be perfect ๐Ÿ’…๐Ÿป
Preview text
Consistency beats perfection every time
From
support@instantswimwear.com
Sent
Fri Aug 14, 2026, 2:04 PM ET
Size
41 KB
Images
13
Links
15, 5 of them buttons
Subject length
31 characters

Against Instant Swim's usual

Sent in its busiest hour, 2 PM, which holds 38% of its emails. The subject is 31 characters, the same as its average.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Instant Swim <[email protected]>
Subject
It doesnโ€™t have to be perfect ๐Ÿ’…๐Ÿป
Date
Fri, 14 Aug 2026 18:04:11 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.instantswimwear.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.instantswimwear.com s=mtd1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from (unnamed) by kmta-mta-blue-โ€ฆ.servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

Report this email

Sent just before and after

Aug 20, 2026 6:53 PMThis suitโ€™s a confidence booster ๐Ÿ’™
Aug 20, 2026 12:04 PMThe Instant Swim app is now live on Android.
Aug 17, 2026 2:01 PMTake the day off babe โœจ
Aug 14, 2026 2:04 PMIt doesnโ€™t have to be perfect ๐Ÿ’…๐Ÿป (this email)
Aug 11, 2026 2:03 PMThe Matcha Edit โœจ
Aug 6, 2026 2:20 PMI made this for swimmers like you ๐Ÿ’™
Aug 6, 2026 2:07 PMHow it started vs how it's going โœจ

More from Instant Swim

All Instant Swim emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.