IT'S A FAD. Sara Leonardi subject lines
27 subject lines averaging 45 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Nov 4, 2026 11:13 PM | The sale. Yours first. | 22 | Your VIP early access starts now. | Nov 4, 2026 11:13 PM · 22 characters. Your VIP early access starts now. | |
| Nov 3, 2026 12:32 PM | Just Landed: Tulum Woven & Tokyo Woven 🌞 | 40 | Modelled by our very own Victoria 💃 | Nov 3, 2026 12:32 PM · 40 characters. Modelled by our very own Victoria 💃 | |
| Oct 29, 2026 1:15 PM | Muse- Your Melbourne Cup look is here - Botanica Nomad has arrived 🌸 | 68 | Order by Friday lunchtime and I’ll upgrade your shipping to Express for race day. | Oct 29, 2026 1:15 PM · 68 characters. Order by Friday lunchtime and I’ll upgrade your shipping to Express for race day. | |
| Oct 22, 2026 12:01 PM | Just Landed: Tokyo Woven & Naxos Sarong Dress 💙 | 47 | Pieces made to bring joy to getting dressed. | Oct 22, 2026 12:01 PM · 47 characters. Pieces made to bring joy to getting dressed. | |
| Oct 20, 2026 8:58 PM | See how it's worn, styled and loved 💃 | 37 | Where individuality, creativity and style come to life | Oct 20, 2026 8:58 PM · 37 characters. Where individuality, creativity and style come to life | |
| Oct 18, 2026 6:30 PM | Latest drop from IT'S A FAD. 💃🌸 | 31 | Meet the latest easy, feminine styles at IT'S A FAD. | Oct 18, 2026 6:30 PM · 31 characters. Meet the latest easy, feminine styles at IT'S A FAD. | |
| Oct 16, 2026 11:30 AM | New arrivals for every what-to-wear moment. | 43 | Meet the latest easy, feminine styles at IT'S A FAD. | Oct 16, 2026 11:30 AM · 43 characters. Meet the latest easy, feminine styles at IT'S A FAD. | |
| Oct 13, 2026 8:55 PM | Welcome to IT'S A FAD. - you're in good company | 47 | Meet the brand behind the prints — and the woman who makes them. | Oct 13, 2026 8:55 PM · 47 characters. Meet the brand behind the prints — and the woman who makes them. | |
| Oct 9, 2026 6:31 PM | Just Landed: Ruby Red Paisley ❤️ | 32 | Pieces made to bring joy to getting dressed. | Oct 9, 2026 6:31 PM · 32 characters. Pieces made to bring joy to getting dressed. | |
| Oct 1, 2026 7:03 PM | New from Noosa: Secret Garden 🌸✨ | 33 | Pieces made to bring joy to getting dressed. | Oct 1, 2026 7:03 PM · 33 characters. Pieces made to bring joy to getting dressed. | |
| Sep 24, 2026 7:30 PM | Ophelia, in every mood — IT'S A FAD. 🌸 | 38 | Musethe love is real! | Sep 24, 2026 7:30 PM · 38 characters. Musethe love is real! | |
| Sep 20, 2026 7:15 PM | Catch every stunning detail from the latest drop 🌸 | 50 | Details that won’t go unnoticed... | Sep 20, 2026 7:15 PM · 50 characters. Details that won’t go unnoticed... | |
| Sep 18, 2026 7:15 PM | A note from Sara - for the season ahead 🌸 | 41 | Details that won’t go unnoticed... | Sep 18, 2026 7:15 PM · 41 characters. Details that won’t go unnoticed... | |
| Sep 16, 2026 7:15 PM | Don't miss our Spring drop! | 27 | + Resort Wear or Après-ski - style your moments. | Sep 16, 2026 7:15 PM · 27 characters. + Resort Wear or Après-ski - style your moments. | |
| Sep 14, 2026 7:15 PM | Ophelia, wherever spring takes you - IT'S A FAD. | 48 | + Resort Wear or Après-ski - style your moments. | Sep 14, 2026 7:15 PM · 48 characters. + Resort Wear or Après-ski - style your moments. | |
| Sep 10, 2026 7:49 PM | 🌸 New Spring arrivals are online! | 33 | more beauty landing soon... | Sep 10, 2026 7:49 PM · 33 characters. more beauty landing soon... | |
| Sep 7, 2026 7:30 PM | Back in Stock: Ophelia Butterfly Shirt + New Short Sizes - IT'S A FAD. | 71 | + 20% OFF last sizes - last chance to bring home a limited-edition IT'S A FAD. piece. | Sep 7, 2026 7:30 PM · 71 characters. + 20% OFF last sizes - last chance to bring home a limited-edition IT'S A FAD. piece. | |
| Sep 3, 2026 7:15 PM | Spring pieces, final sizes + a Noosa feature - | 46 | + where to find our styling reels. | Sep 3, 2026 7:15 PM · 46 characters. + where to find our styling reels. | |
| Aug 29, 2026 7:15 AM | You Said It Best — IT'S A FAD. | 30 | Here are a few love notes from the women who wear it best. | Aug 29, 2026 7:15 AM · 30 characters. Here are a few love notes from the women who wear it best. | |
| Aug 26, 2026 7:15 PM | Shop our New Arrivals + VIP subscriber 20% off sale inside. | 59 | Dress for a life you're already living. | Aug 26, 2026 7:15 PM · 59 characters. Dress for a life you're already living. | |
| Aug 21, 2026 7:30 PM | Bold patterns & a little drama: Ophelia Collection 🌸 + VIP subscriber 20% off sale inside. | 90 | A celebration of femininity, colour & style. | Aug 21, 2026 7:30 PM · 90 characters. A celebration of femininity, colour & style. | |
| Aug 19, 2026 7:02 PM | Noosa Cup Day, in full colour 🌸 | 31 | A little Noosa Cup Day wrap-up, plus the Ophelia dress that stole the show. | Aug 19, 2026 7:02 PM · 31 characters. A little Noosa Cup Day wrap-up, plus the Ophelia dress that stole the show. | |
| Aug 15, 2026 6:45 PM | New in: The Ophelia Collection 🌸 | 32 | A celebration of femininity, colour and style. | Aug 15, 2026 6:45 PM · 32 characters. A celebration of femininity, colour and style. | |
| Aug 14, 2026 7:15 PM | Our best-selling statement silhouette is back! | 46 | Plus, join us in the Champagne Garden for Noosa Cup Day 💃 | Aug 14, 2026 7:15 PM · 46 characters. Plus, join us in the Champagne Garden for Noosa Cup Day 💃 | |
| Aug 6, 2026 7:15 PM | Bold prints, beautiful cotton. Our latest arrivals are ready for you 🌸 | 70 | 🌸 Shop the new season | Aug 6, 2026 7:15 PM · 70 characters. 🌸 Shop the new season | |
| Aug 3, 2026 7:15 PM | Rich textures. Warm tones. Winter, done beautifully. | 52 | Plus, join us trackside for Noosa Cup Day 💃 | Aug 3, 2026 7:15 PM · 52 characters. Plus, join us trackside for Noosa Cup Day 💃 | |
| Aug 1, 2026 4:36 AM | The prints are In. The runway moment lives on. | 46 | Main-character energy. Meet the collections. | Aug 1, 2026 4:36 AM · 46 characters. Main-character energy. Meet the collections. |
Based on 27 emails received from Aug 1 to Nov 4, 2026. Times in US Eastern. How we collect