They Sent It

Pick a lane

Three flavors. All 25g protein. Decisions, decisions.

JotWednesday, Sep 2, 2026 at 7:30 PM EasternKlaviyo
JotPick a lane
Subject
Pick a lane
Preview text
Three flavors. All 25g protein. Decisions, decisions.
From
hello@jot.co
Brand
Jot
Sent
Wed Sep 2, 2026, 7:30 PM ET
Sent to
Colombia (jot.co), jot.coffee, jotcoffee.com
Size
32 KB
Images
10
Links
10, 5 of them buttons
Subject length
11 characters

Against Jot's usual

Sent in the 7 PM hour, which holds 22% of its emails; 46% arrive in the 11 AM hour. The subject is 11 characters; its average is 29.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

Subject
Pick a lane
Date
Wed, 02 Sep 2026 23:30:07 +0000 (UTC)
Message-ID domain
geopod-ismtpd-88
Return-Path domain
send.jot.co
DKIM signature
d=jot.co s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-zrnwt with SMTP
  2. from (unnamed) by geopod-ismtpd-88 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Sep 6, 2026 7:01 PM33%. Ends. Tomorrow 😱
Sep 5, 2026 11:30 AMSorry, one small task
Sep 4, 2026 11:01 AMWe take 33% off. You take Monday off.
Sep 2, 2026 7:30 PMPick a lane (this email)
Aug 30, 2026 11:00 AMWe take pumpkin spice seriously
Aug 26, 2026 8:01 PMThose free glasses, I did a count 😬
Aug 25, 2026 11:04 AMLast call: free Summer Glasses 😱

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