Why we didn’t wait this year

Preview text: A quick note from me about Black Friday.

Lace & LushTuesday, Nov 3, 2026 at 5:01 AM EasternKlaviyo
Lace & LushWhy we didn’t wait this year
Subject
Why we didn’t wait this year
Preview text
A quick note from me about Black Friday.
From
info@laceandlush.com
Sent
Tue Nov 3, 2026, 5:01 AM ET
Size
39 KB
Images
8
Links
11, 2 of them buttons
Subject length
30 characters

Against Lace & Lush's usual

Sent in the 5 AM hour, which holds 16% of its emails; 35% arrive in the 2 PM hour. The subject is 30 characters; its average is 27.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Emma from Lace & Lush <[email protected]>
Subject
Why we didn’t wait this year
Date
Tue, 03 Nov 2026 10:01:13 +0000 (UTC)
Message-ID domain
geopod-ismtpd-71
Return-Path domain
send.laceandlush.com
DKIM signature
d=laceandlush.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-ntm7v with SMTP
  2. from (unnamed) by geopod-ismtpd-71 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Nov 6, 2026 12:31 PMWe’re refunding 10 orders this weekend
Nov 4, 2026 12:30 PMA quieter November, if you want one
Nov 3, 2026 6:59 AMHome alone, no plans?
Nov 3, 2026 5:01 AMWhy we didn’t wait this year (this email)
Nov 3, 2026 5:00 AMWe started early. Here’s why.
Nov 2, 2026 6:58 AMStill deciding?
Nov 2, 2026 5:00 AMThe morning after

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