They Sent It

31% off alllll this NEW?!

A season full of plans calls for a closet full of options.

Lane 201Friday, Oct 30, 2026 at 8:00 PM EasternKlaviyo
Lane 20131% off alllll this NEW?!
Subject
31% off alllll this NEW?!
Preview text
A season full of plans calls for a closet full of options.
From
info@lane201.com
Sent
Fri Oct 30, 2026, 8:00 PM ET
Size
43 KB
Images
13
Links
16, 6 of them buttons
Subject length
25 characters

Against Lane 201's usual

Sent in its busiest hour, 8 PM, which holds 26% of its emails. The subject is 25 characters, the same as its average.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Lane 201 <[email protected]>
Subject
31% off alllll this NEW?!
Date
Sat, 31 Oct 2026 00:00:22 +0000 (UTC)
Message-ID domain
geopod-ismtpd-68
Return-Path domain
send.lane201.com
DKIM signature
d=lane201.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-bmkcn with SMTP
  2. from (unnamed) by geopod-ismtpd-68 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Nov 1, 2026 8:02 PMSALE ENDS TONIGHT 🆘
Nov 1, 2026 6:56 PMDid you see something you like?
Oct 31, 2026 9:00 PMEVERYTHING ON SALE ⚠️
Oct 30, 2026 8:00 PM31% off alllll this NEW?! (this email)
Oct 30, 2026 7:54 PMStill thinking about it?
Oct 29, 2026 8:55 PMVIP Early Access 🔓
Oct 29, 2026 12:00 AMWe overbought, you underpay.

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