Take Another Look
Preview text: first impressions count, but second impressions are what really matter

Using this email in an article? Credit: Lilac St. email via They Sent It, with a link to this page. Full-size image
- Subject
- Take Another Look
- Preview text
- first impressions count, but second impressions are what really matter
- From
- newsletter@
lilacst.com - Brand
- Lilac St.
- ESP
- Klaviyo
- Sent
- Sun Sep 27, 2026, 8:48 PM ET
- Sent to
- lilacst.com, lilacstreetbeauty.com
- Size
- 55 KB
- Images
- 19
- Links
- 20, 1 of them buttons
- Subject length
- 17 characters
Against Lilac St.'s usual
Sent in the 8 PM hour, which holds 2% of its emails; 50% arrive in the 5 PM hour. The subject is 17 characters; its average is 28.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- Lilac St. <[email protected]>
- Reply-To
- [email protected]
- Subject
- Take Another Look
- Date
- Mon, 28 Sep 2026 00:48:39 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-38
- Return-Path domain
- send.lilacst.com
- DKIM signature
- d=lilacst.com s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-…-zfbbr with SMTP
- from (unnamed) by geopod-ismtpd-38 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Flow, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Oct 1, 2026 5:00 PM | The Secret Behind Longer Wear | |
| Sep 29, 2026 5:00 PM | Find Your Perfect Lash Match | |
| Sep 28, 2026 7:51 PM | We’re not here to tempt you… | |
| Sep 27, 2026 8:48 PM | Take Another Look (this email) | |
| Sep 27, 2026 5:00 PM | The Right Way to Clean Your Lashes | |
| Sep 23, 2026 11:37 PM | We’re not here to tempt you… | |
| Sep 23, 2026 12:36 AM | Take Another Look |
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Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Sep 27, 2026.










