Why Red?

Preview text: The only light that won't keep your brain up.

LoftieSunday, Aug 30, 2026 at 8:02 PM EasternKlaviyo
LoftieWhy Red?
Subject
Why Red?
Preview text
The only light that won't keep your brain up.
From
hello@byloftie.com
Brand
Loftie
Sent
Sun Aug 30, 2026, 8:02 PM ET
Sent to
byloftie.com, loftiehome.com
Size
15 KB
Images
7
Links
7, 1 of them buttons
Subject length
8 characters

Against Loftie's usual

Sent in the 8 PM hour, which holds 4% of its emails; 27% arrive in the 1 PM hour. The subject is 8 characters; its average is 30.

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