SOMETHING NEW IS COMING

Preview text: YOUR EASY DAY-TO-NIGHT ESSENTIAL

Makeup by MarioSunday, Aug 2, 2026 at 10:00 AM EasternKlaviyo
Makeup by MarioSOMETHING NEW IS COMING
Subject
SOMETHING NEW IS COMING
Preview text
YOUR EASY DAY-TO-NIGHT ESSENTIAL
From
comms@makeupbymario.com
Sent
Sun Aug 2, 2026, 10:00 AM ET
Size
43 KB
Images
13
Links
20, 7 of them buttons
Subject length
23 characters

Against Makeup by Mario's usual

Sent in the 10 AM hour, which holds 14% of its emails; 17% arrive in the 9 AM hour. The subject is 23 characters, the same as its average.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
MAKEUP BY MARIO <[email protected]>
Subject
SOMETHING NEW IS COMING
Date
Sun, 02 Aug 2026 14:00:47 +0000 (UTC)
Message-ID domain
geopod-ismtpd-83
Return-Path domain
hello.makeupbymario.com
DKIM signature
d=makeupbymario.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from o1390.shared.klaviyomail.com [149.72.85.152] by our receiving server with ESMTPS
  2. by recvd-…-blzzt with SMTP
  3. from (unnamed) by geopod-ismtpd-83 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

Report this email

Sent just before and after

Aug 7, 2026 9:31 AMCOMING TOMORROW
Aug 6, 2026 9:15 AMLOW EFFORT, HIGH IMPACT.
Aug 3, 2026 11:00 AMNEW: SOFT SHIMMER CREAM EYESHADOW
Aug 2, 2026 10:00 AMSOMETHING NEW IS COMING (this email)
Jul 29, 2026 7:15 PMLAST CHANCE TO SAVE UP TO 50%
Jul 29, 2026 8:45 AMFREE LIP GLOSS FOR NATIONAL LIPSTICK DAY!
Jul 28, 2026 6:45 PM20% OFF THE HYDRATING LIP ESSENTIAL

More from Makeup by Mario

All Makeup by Mario emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.