Not all matcha is created equal

Preview text: The difference is obvious

MatchaBarWednesday, Aug 26, 2026 at 11:03 PM EasternKlaviyo
MatchaBarNot all matcha is created equal
Subject
Not all matcha is created equal
Preview text
The difference is obvious
From
questions@matchabar.co
Sent
Wed Aug 26, 2026, 11:03 PM ET
Size
53 KB
Images
8
Links
12, 6 of them buttons
Subject length
31 characters

Against MatchaBar's usual

Sent in the 11 PM hour, which holds 2% of its emails; 17% arrive in the 11 AM hour. The subject is 31 characters; its average is 35.

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Sent just before and after

Aug 29, 2026 9:18 AM๐ŸŒฟ Up to 20% off, and 10% more on top.
Aug 27, 2026 10:36 PMWe are taking 10% off for you
Aug 27, 2026 9:31 AM๐ŸŒฟ Your restock just got 10% cheaper.
Aug 26, 2026 11:03 PMNot all matcha is created equal (this email)
Aug 25, 2026 7:00 PMOur customers had a lot to say about this.
Aug 25, 2026 2:04 PMHonestly? One cup does almost nothing.
Aug 22, 2026 9:27 AMTired again? There's a fix for that.

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