BE THE FIRST

Preview text: To shop our sitewide sale

MATESaturday, May 9, 2026 at 4:16 PM EasternKlaviyo
MATEBE THE FIRST
Subject
BE THE FIRST
Preview text
To shop our sitewide sale
From
care@matethelabel.com
Brand
MATE
Sent
Sat May 9, 2026, 4:16 PM ET
Sent to
matethelabel.com
Size
51 KB
Images
17
Links
18, 2 of them buttons
Subject length
12 characters

Against MATE's usual

Sent in the 4 PM hour, which holds 2% of its emails; 41% arrive in the 10 PM hour. The subject is 12 characters; its average is 25.

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Sent just before and after

May 11, 2026 1:30 PM25% OFF SITEWIDE
May 10, 2026 10:15 PMLAST CHANCE TO BE THE FIRST
May 10, 2026 7:57 PMCELEBRATING MOMS
May 9, 2026 4:16 PMBE THE FIRST (this email)
May 8, 2026 7:22 PMDON'T WASTE THIS DISCOUNT 🗑️
May 8, 2026 5:13 PMJOIN THE WAITLIST
May 7, 2026 11:30 PMBESTSELLING ACTIVE TOPS

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