THE DOWN-THERE UPGRADE

Preview text: The last underwear switch you'll ever make

MATEWednesday, Jun 3, 2026 at 12:00 AM EasternKlaviyo
MATETHE DOWN-THERE UPGRADE
Subject
THE DOWN-THERE UPGRADE
Preview text
The last underwear switch you'll ever make
From
care@matethelabel.com
Brand
MATE
Sent
Wed Jun 3, 2026, 12:00 AM ET
Sent to
matethelabel.com
Size
51 KB
Images
19
Links
20, 2 of them buttons
Subject length
22 characters

Against MATE's usual

Sent in the 12 AM hour, which holds 2% of its emails; 41% arrive in the 10 PM hour. The subject is 22 characters; its average is 25.

Report this email

Sent just before and after

Jun 4, 2026 10:00 PMHITS IN ALL THE RIGHT PLACES
Jun 3, 2026 6:21 PMSTILL DREAMING OF THIS?
Jun 3, 2026 6:17 AMIT’S WORTH ANOTHER LOOK
Jun 3, 2026 12:00 AMTHE DOWN-THERE UPGRADE (this email)
May 27, 2026 10:15 PMFINAL HOURS: 25% OFF SITEWIDE
May 27, 2026 11:30 AMENDS TONIGHT: 25% OFF SITEWIDE
May 26, 2026 12:15 PMENDING SOON: 25% OFF SITEWIDE

More from MATE

All MATE emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 41,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.