Mattel Creations emails
Mattel Creations sends about 7 emails a week through Klaviyo, most often on Friday around 2 PM Eastern.
- ESP
- Klaviyo
- Emails a week
- about 7
- Busiest send time
- Fridays at 2pm ET
- Last sent
- Today · Oct 31
- Tracked since
- Jul 2026
- Emails collected
- 118
- Website popularity
- Top 50,000 sites
Recent emails
Oct 31, 2026 12:26 PM
Lamborghini Miura + Mattel Brick Shop = a must-have set
Oct 31, 2026 2:31 AM
Most wanted: Check out these collector favorites!
Oct 30, 2026 2:01 PM
Hot Wheels Fan, there’s still a few R/C Subaru Imprezas left!
Oct 30, 2026 12:04 PM
Oogie Boogie is here to make all your nightmares come true!
Oct 29, 2026 6:00 PM
Get ready for countless compliments
Oct 29, 2026 12:23 PM
Track to street: Elite 64 Mercedes-AMG ONE
Recent subject lines
All subject linesSubject lines average 49 characters. Each one opens the email it came from.
| Picture | Sent (Eastern) | Subject | Preview text |
|---|---|---|---|
| Oct 31, 2026 12:26 PM | Lamborghini Miura + Mattel Brick Shop = a must-have set | Don’t miss a chance to build the original supercar. | |
| Oct 31, 2026 2:31 AM | Most wanted: Check out these collector favorites! | See what’s popular with shoppers and be ready to get yours. | |
| Oct 30, 2026 2:01 PM | Hot Wheels Fan, there’s still a few R/C Subaru Imprezas left! | Get control of a rally classic before it’s gone. | |
| Oct 30, 2026 12:04 PM | Oogie Boogie is here to make all your nightmares come true! | Relive the frightful fun from the film with this skullectible. | |
| Oct 29, 2026 6:00 PM | Get ready for countless compliments | Want a cool way to display your collection? We're on the case | |
| Oct 29, 2026 12:23 PM | Track to street: Elite 64 Mercedes-AMG ONE | The hybrid hypercar of your dreams is here. | |
| Oct 28, 2026 7:01 PM | Go for the full F1 grid | There’s still time to complete your collection. | |
| Oct 28, 2026 4:30 PM | Collectors, don’t miss this Matchbox Movie Diorama | Stream the movie and collect the Director Diorama. |
Archive
View full archiveOctober 2026 48 emails
View allOct 28, 2026 7:01 PM
Collectors, don’t miss this Matchbox Movie Diorama
Oct 28, 2026 4:30 PM
Still time! Get the Hot Wheels x MoMA 1965 Porsche 911 Coupe.
Oct 28, 2026 1:07 PM
Now here! We’re unwrapping our 2026 Holiday Gift Guide
Oct 28, 2026 12:05 PM
Just in: Collect our new Kenbassador, Shaun White!
Oct 27, 2026 12:01 PM
Oct 27, 2026 11:30 AM
When Mattel Creations sends
23% of its emails arrive in the 2 PM hour, with a second, smaller wave around 11 AM. Fridays are the busiest day.
| 12a | 1a | 2a | 3a | 4a | 5a | 6a | 7a | 8a | 9a | 10a | 11a | 12p | 1p | 2p | 3p | 4p | 5p | 6p | 7p | 8p | 9p | 10p | 11p | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mon | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | 2 | 5 | 5 | 0 | 2 | 1 | 1 | 0 | 0 | 0 | 0 | 0 |
| Tue | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 1 | 0 | 10 | 3 | 1 | 2 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Wed | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 3 | 3 | 1 | 1 | 1 | 0 | 0 | 2 | 1 | 0 | 0 | 0 |
| Thu | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 4 | 4 | 3 | 4 | 0 | 2 | 0 | 2 | 0 | 0 | 1 | 0 | 0 |
| Fri | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | 2 | 6 | 1 | 12 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 |
| Sat | 0 | 2 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 3 | 2 | 2 | 2 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Sun | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | 1 | 2 | 1 | 1 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 |
| Mon | Tue | Wed | Thu | Fri | Sat | Sun | |
|---|---|---|---|---|---|---|---|
| 12a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 1a | 0 | 0 | 0 | 1 | 0 | 2 | 0 |
| 2a | 0 | 0 | 0 | 0 | 0 | 1 | 0 |
| 3a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 4a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 5a | 0 | 1 | 0 | 0 | 0 | 0 | 0 |
| 6a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 7a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 8a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 9a | 0 | 1 | 1 | 0 | 0 | 0 | 1 |
| 10a | 0 | 0 | 0 | 0 | 2 | 0 | 1 |
| 11a | 2 | 10 | 0 | 4 | 2 | 3 | 1 |
| 12p | 2 | 3 | 3 | 4 | 6 | 2 | 2 |
| 1p | 5 | 1 | 3 | 3 | 1 | 2 | 1 |
| 2p | 5 | 2 | 1 | 4 | 12 | 2 | 1 |
| 3p | 0 | 0 | 1 | 0 | 1 | 1 | 1 |
| 4p | 2 | 1 | 1 | 2 | 0 | 0 | 0 |
| 5p | 1 | 0 | 0 | 0 | 0 | 0 | 0 |
| 6p | 1 | 0 | 0 | 2 | 0 | 0 | 0 |
| 7p | 0 | 0 | 2 | 0 | 0 | 0 | 0 |
| 8p | 0 | 0 | 1 | 0 | 1 | 0 | 1 |
| 9p | 0 | 0 | 0 | 1 | 0 | 0 | 0 |
| 10p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 11p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
FewerMore(busiest cell: 12 emails)
Based on 118 emails received from Jul 5 to Oct 31, 2026. Times in US Eastern. How we collect · When all brands send
How often Mattel Creations sends
The two complete months so far had 16 and 35 emails.
- Busiest month
- Sep 2026, 35
- Quietest month
- Aug 2026, 16
- Busiest day
- Friday, 25
- Quietest day
- Sunday, 9
About Mattel Creations
- ESP
- Klaviyo
- Website popularity (CrUX)
- Top 50,000 sites
- Tracked since
- Jul 2026
- Emails collected
- 118
- Emails a week
- about 7
- Last sent
- Oct 31, 2026
- Sends from
- newsletter@
mattel.com - Subject length
- 49 characters avg
Counts include automated emails such as a welcome series. Website popularity is the bracket the brand's site falls in by visits, from Google's public Chrome UX Report (CrUX).
Similar sending frequency
| Latest email | Brand | ESP | Website popularity | Emails a week | Busiest day | Last sent | |
|---|---|---|---|---|---|---|---|
 Alex Millalexmill.com · Top 500,000 sites | Klaviyo | Top 500,000 sites | about 7 | Tuesday | Oct 31, 2026 | Klaviyo · about 7 a week · busiest Tuesday · last sent Oct 31, 2026 | |
 Almada Labelalmadalabel.com · Top 1 million sites | Klaviyo | Top 1 million sites | about 7 | Wednesday | Oct 31, 2026 | Klaviyo · about 7 a week · busiest Wednesday · last sent Oct 31, 2026 | |
 Ancestral Cosmeticsancestralcosmetics.com · Top 1 million sites | Klaviyo | Top 1 million sites | about 7 | Wednesday | Oct 30, 2026 | Klaviyo · about 7 a week · busiest Wednesday · last sent Oct 30, 2026 |
