They Sent It

Leave the screws showing on purpose

There's a right way to do it

McFeelysFriday, Oct 2, 2026 at 9:05 AM EasternKlaviyo
McFeelysLeave the screws showing on purpose
Subject
Leave the screws showing on purpose
Preview text
There's a right way to do it
From
customerservice@mcfeelys.com
Sent
Fri Oct 2, 2026, 9:05 AM ET
Size
64 KB
Images
20
Links
21, 1 of them buttons
Subject length
35 characters

Against McFeelys's usual

Sent in its busiest hour, 9 AM, which holds 62% of its emails. The subject is 35 characters, the same as its average.

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From
McFeelys <[email protected]>
Subject
Leave the screws showing on purpose
Date
Fri, 02 Oct 2026 13:05:48 +0000 (UTC)
Message-ID domain
geopod-ismtpd-96
Return-Path domain
klaviyo.mcfeelys.com
DKIM signature
d=mcfeelys.com s=kl2
List-Unsubscribe
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Servers it passed through, newest first

  1. by recvd-…-sg2v6 with SMTP
  2. from (unnamed) by geopod-ismtpd-96 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Oct 10, 2026 9:03 AMThe hole your drill can't get to
Oct 7, 2026 9:06 AMThe dowel you're supposed to see
Oct 5, 2026 9:05 AMThe drawer pull that spins when you grab it
Oct 2, 2026 9:05 AMLeave the screws showing on purpose (this email)
Oct 1, 2026 9:06 AMWhy plywood chips out on the good side
Sep 29, 2026 9:03 AMNobody sees your layout. They see this.
Sep 27, 2026 9:07 AMYour square might not be square

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