Less than 48 hours left ๐ŸŽ‰

Preview text: Birthday Sale ends Friday night

MelloThursday, Aug 13, 2026 at 1:30 PM EasternKlaviyo
MelloLess than 48 hours left ๐ŸŽ‰
Subject
Less than 48 hours left ๐ŸŽ‰
Preview text
Birthday Sale ends Friday night
From
help@wearmello.com
Brand
Mello
Sent
Thu Aug 13, 2026, 1:30 PM ET
Sent to
wearmello.com
Size
44 KB
Images
16
Links
16, 5 of them buttons
Subject length
25 characters

Against Mello's usual

Sent in the 1 PM hour, which holds 4% of its emails; 18% arrive in the 3 PM hour. The subject is 25 characters; its average is 28.

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Sent just before and after

Aug 26, 2026 11:44 PMSomething catch your eye?
Aug 26, 2026 7:00 PM๐ŸŽ your free gifts are back
Aug 14, 2026 2:01 PMlast call: birthday sale ends tonight
Aug 13, 2026 1:30 PMLess than 48 hours left ๐ŸŽ‰ (this email)
Aug 12, 2026 3:00 PM๐ŸŽ Free gifts end Friday
Aug 10, 2026 3:30 PM๐ŸŽ‰ we're giving away free clips
Aug 6, 2026 2:01 PMIt's our first birthday ๐ŸŽ‰

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