Minimaru subject lines
42 subject lines averaging 36 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Sep 30, 2026 10:01 PM | Hobonichi × ONE PIECE Pre-Order Now ✨ | 40 | The 2027 ONE PIECE collection arrives at 12PM, with sold-out Hobonichi favourites… | Sep 30, 2026 10:01 PM · 40 characters. The 2027 ONE PIECE collection arrives at 12PM, with sold-out Hobonichi favourites… | |
| Sep 20, 2026 6:01 AM | 15% off Tableware 🍽️ ! | 23 | Plates, bowls, mugs and more. Shop 15% off selected tableware. | Sep 20, 2026 6:01 AM · 23 characters. Plates, bowls, mugs and more. Shop 15% off selected tableware. | |
| Sep 13, 2026 5:02 AM | New Ryukodo ornaments, cats & Shiba favourites 🐶🐱 | 49 | Seasonal designs that gently rock, playful new cats and returning favourites. | Sep 13, 2026 5:02 AM · 49 characters. Seasonal designs that gently rock, playful new cats and returning favourites. | |
| Sep 8, 2026 6:00 AM | Meet Zojirushi’s new Pressure IH rice cooker 🍚✨ | 49 | The new NW-YAQ brings pressure cooking, induction heating and more control to everyday… | Sep 8, 2026 6:00 AM · 49 characters. The new NW-YAQ brings pressure cooking, induction heating and more control to everyday… | |
| Aug 31, 2026 10:00 PM | Hobonichi Techo 2027 is here ✨ | 31 | Hobonichi Techo 2027 is now available - choose your planner, covers, and accessories… | Aug 31, 2026 10:00 PM · 31 characters. Hobonichi Techo 2027 is now available - choose your planner, covers, and accessories… | |
| Aug 25, 2026 9:35 PM | For the love of dogs 🐾 | 23 | Celebrate International Dog Day with Shiba favourites, playful pups and dog-inspired finds | Aug 25, 2026 9:35 PM · 23 characters. Celebrate International Dog Day with Shiba favourites, playful pups and dog-inspired finds | |
| Aug 21, 2026 7:45 PM | Gifts for Every Type of Dad | 27 | From drinkware and toolboxes to everyday carry and grilling gear. | Aug 21, 2026 7:45 PM · 27 characters. From drinkware and toolboxes to everyday carry and grilling gear. | |
| Aug 17, 2026 6:00 AM | Kousaido favourites are finally back ✨ | 39 | Plus four new seasonal scents inspired by cats and the changing seasons of Japan🐱 | Aug 17, 2026 6:00 AM · 39 characters. Plus four new seasonal scents inspired by cats and the changing seasons of Japan🐱 | |
| Aug 9, 2026 6:00 AM | Ghibli lunch favourites are back 🎉 | 35 | Bento boxes, lunch bags and cutlery featuring Totoro, Kiki and more! | Aug 9, 2026 6:00 AM · 35 characters. Bento boxes, lunch bags and cutlery featuring Totoro, Kiki and more! | |
| Aug 3, 2026 6:03 AM | Meet the Edokko Dinosaurs 🦕 | 28 | Classic Japanese-inspired tableware with dinosaurs hiding in plain sight. | Aug 3, 2026 6:03 AM · 28 characters. Classic Japanese-inspired tableware with dinosaurs hiding in plain sight. | |
| Aug 1, 2026 11:49 PM | Did you see something you liked? | 32 | Minimaru Still thinking it over? Take another look. Best Sellers New In Sale Still… | Aug 1, 2026 11:49 PM · 32 characters. Minimaru Still thinking it over? Take another look. Best Sellers New In Sale Still… | |
| Jul 27, 2026 6:00 AM | Your favourite Shupatto, now in new colours ✨ | 46 | The same one-pull fold, now in timeless accent shades. | Jul 27, 2026 6:00 AM · 46 characters. The same one-pull fold, now in timeless accent shades. | |
| Jul 22, 2026 5:45 AM | Less Plastic, Smarter Food Storage 🌿 | 37 | From stainless steel to glass and enamel, here’s how to choose. | Jul 22, 2026 5:45 AM · 37 characters. From stainless steel to glass and enamel, here’s how to choose. | |
| Jul 20, 2026 3:02 AM | Did you see something you liked? | 32 | Minimaru Still thinking it over? Take another look. Best Sellers New In Sale Still… | Jul 20, 2026 3:02 AM · 32 characters. Minimaru Still thinking it over? Take another look. Best Sellers New In Sale Still… | |
| Jul 16, 2026 5:56 AM | What makes Japanese baking different? 🍞 | 40 | Start with pillowy shokupan and airy chiffon this winter🍰 | Jul 16, 2026 5:56 AM · 40 characters. Start with pillowy shokupan and airy chiffon this winter🍰 | |
| Jul 8, 2026 12:02 AM | Did you see something you liked? | 32 | Minimaru Still thinking it over? Take another look. Best Sellers New In Sale Still… | Jul 8, 2026 12:02 AM · 32 characters. Minimaru Still thinking it over? Take another look. Best Sellers New In Sale Still… | |
| Jul 6, 2026 5:49 AM | Shupatto’s 10th Anniversary Collection Has Arrived | 51 | Celebrate 10 years of Shupatto with four limited-edition styles 🎁 | Jul 6, 2026 5:49 AM · 51 characters. Celebrate 10 years of Shupatto with four limited-edition styles 🎁 | |
| Jun 30, 2026 5:49 AM | A little EOFY note from us | 26 | From our first Melbourne store to shipping across Australia. Thank you for being part of… | Jun 30, 2026 5:49 AM · 26 characters. From our first Melbourne store to shipping across Australia. Thank you for being part of… | |
| Jun 29, 2026 6:09 PM | ⏳ EOFY Sale Ending Tonight! | 28 | Selected tableware, kitchenware and Miffy products are now reduced. | Jun 29, 2026 6:09 PM · 28 characters. Selected tableware, kitchenware and Miffy products are now reduced. | |
| Jun 29, 2026 7:20 AM | Did you see something you liked? | 32 | Minimaru Still thinking it over? Take another look. Best Sellers New In Sale Still… | Jun 29, 2026 7:20 AM · 32 characters. Minimaru Still thinking it over? Take another look. Best Sellers New In Sale Still… | |
| Jun 28, 2026 5:45 AM | Back in stock: Marna, now up to 20% off | 39 | Popular Marna favourites are back and now 10–20% off for the final 3 days! | Jun 28, 2026 5:45 AM · 39 characters. Popular Marna favourites are back and now 10–20% off for the final 3 days! | |
| Jun 25, 2026 6:45 AM | New gifts, final days of the EOFY Sale | 38 | Choose from our updated gift selection before the EOFY Sale ends 30 June 🎁 | Jun 25, 2026 6:45 AM · 38 characters. Choose from our updated gift selection before the EOFY Sale ends 30 June 🎁 | |
| Jun 22, 2026 1:31 AM | Did you see something you liked? | 32 | Minimaru Still thinking it over? Take another look. Best Sellers New In Sale Still… | Jun 22, 2026 1:31 AM · 32 characters. Minimaru Still thinking it over? Take another look. Best Sellers New In Sale Still… | |
| Jun 21, 2026 5:00 AM | EOFY favourites worth a closer look | 35 | Plus, choose a free gift when you spend $120 or $200 🎁 | Jun 21, 2026 5:00 AM · 35 characters. Plus, choose a free gift when you spend $120 or $200 🎁 | |
| Jun 17, 2026 6:00 AM | 🎉 EOFY Sale is now live! Up to 40% off | 39 | Plus, choose a free gift when you spend $120 or $200 🎁 | Jun 17, 2026 6:00 AM · 39 characters. Plus, choose a free gift when you spend $120 or $200 🎁 | |
| Jun 15, 2026 3:00 AM | 10–40% off starts Wednesday at 8pm | 35 | Shop 2,000+ sale items, everyday favourites and limited gifts with purchase. | Jun 15, 2026 3:00 AM · 35 characters. Shop 2,000+ sale items, everyday favourites and limited gifts with purchase. | |
| Jun 11, 2026 5:45 AM | New! River Light Iron Cookware ✨ | 33 | Rust-resistant Japanese iron cookware that gets better with use. | Jun 11, 2026 5:45 AM · 33 characters. Rust-resistant Japanese iron cookware that gets better with use. | |
| May 31, 2026 12:38 AM | 🎉 Ends tomorrow: 10% off storewide! | 36 | Shop online or in-store before the Anniversary Sale ends. | May 31, 2026 12:38 AM · 36 characters. Shop online or in-store before the Anniversary Sale ends. | |
| May 27, 2026 6:00 AM | 🎉 Anniversary Sale is Live: 10% off storewide | 46 | Now live online and in-store! Celebrate with 10% off storewide for a limited time. | May 27, 2026 6:00 AM · 46 characters. Now live online and in-store! Celebrate with 10% off storewide for a limited time. | |
| May 25, 2026 5:45 AM | 🎉 Anniversary Sale starts 8pm 27 May: 10% off storewide | 56 | Thank you for 6 wonderful years! Shop our restocked favourites: 5 days only. | May 25, 2026 5:45 AM · 56 characters. Thank you for 6 wonderful years! Shop our restocked favourites: 5 days only. | |
| May 22, 2026 5:45 AM | Nemunemu are back with New Friends!🐱🌱 | 38 | Soft pillows, pocket warmers, neck warmers and more for cooler days 🐶💤 | May 22, 2026 5:45 AM · 38 characters. Soft pillows, pocket warmers, neck warmers and more for cooler days 🐶💤 | |
| May 15, 2026 5:45 AM | Last days: Shimoyama Free Tumbler Offer | 39 | Shop the latest Shimoyama restock and receive a free tumbler when you spend $200 or more. | May 15, 2026 5:45 AM · 39 characters. Shop the latest Shimoyama restock and receive a free tumbler when you spend $200 or more. | |
| May 13, 2026 5:45 AM | New Shimoyama Restock + Free Tumbler Offer | 42 | Shop the latest Shimoyama restock and receive a free tumbler when you spend $200 or more. | May 13, 2026 5:45 AM · 42 characters. Shop the latest Shimoyama restock and receive a free tumbler when you spend $200 or more. | |
| May 11, 2026 12:33 PM | Did you see something you liked? | 32 | Minimaru Still thinking it over? Take another look. Best Sellers New In Sale Still… | May 11, 2026 12:33 PM · 32 characters. Minimaru Still thinking it over? Take another look. Best Sellers New In Sale Still… | |
| May 5, 2026 5:45 AM | New from Kyoto: Kousaido Incense 🌿 | 35 | ✨Incense for Morning, Evening and Everything Between | May 5, 2026 5:45 AM · 35 characters. ✨Incense for Morning, Evening and Everything Between | |
| Apr 26, 2026 5:45 AM | Last Chance: Extra 10% Off! 🛍️ | 30 | A final 10% off everything in the clearance, use code at checkout. | Apr 26, 2026 5:45 AM · 30 characters. A final 10% off everything in the clearance, use code at checkout. | |
| Apr 14, 2026 5:45 AM | Thoughtful gifts for Mum 🌸 | 27 | Save this list! Share it with someone who needs ideas.🌿 | Apr 14, 2026 5:45 AM · 27 characters. Save this list! Share it with someone who needs ideas.🌿 | |
| Apr 12, 2026 5:45 AM | Outlet Sale: 500+ Items to Clear | 32 | Limited stock. No restocks on most items | Apr 12, 2026 5:45 AM · 32 characters. Limited stock. No restocks on most items | |
| Apr 7, 2026 5:28 AM | Did you see something you liked? · Resent | 32 | Your favourites are waiting — pick up where you left off. | Apr 7, 2026 5:28 AM · 32 characters. Your favourites are waiting — pick up where you left off. | |
| Apr 1, 2026 4:29 AM | Did you see something you liked? | 32 | Your favourites are waiting — pick up where you left off. | Apr 1, 2026 4:29 AM · 32 characters. Your favourites are waiting — pick up where you left off. | |
| Mar 23, 2026 1:45 PM | Did you see something you liked? | 32 | Your favourites are waiting — pick up where you left off. | Mar 23, 2026 1:45 PM · 32 characters. Your favourites are waiting — pick up where you left off. | |
| Mar 16, 2026 9:11 AM | Did you see something you liked? | 32 | Your favourites are waiting — pick up where you left off. | Mar 16, 2026 9:11 AM · 32 characters. Your favourites are waiting — pick up where you left off. |
Based on 42 emails received from Mar 16 to Sep 30, 2026. Times in US Eastern. How we collect