Impossibly cool.

Preview text: New button downs are here.

M.M.LaFleurSunday, Aug 16, 2026 at 8:05 AM EasternKlaviyo
M.M.LaFleurImpossibly cool.
Subject
Impossibly cool.
Preview text
New button downs are here.
From
bonjour@mmlafleur.com
Sent
Sun Aug 16, 2026, 8:05 AM ET
Sent to
mmlafleur.com
Size
69 KB
Images
13
Links
17, 5 of them buttons
Subject length
16 characters

Against M.M.LaFleur's usual

Sent in the 8 AM hour, which holds 10% of its emails; 68% arrive in the 6 AM hour. The subject is 16 characters; its average is 33.

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Sent just before and after

Aug 19, 2026 8:05 AMNew styles added to sale ๐Ÿ‘€
Aug 18, 2026 8:05 AMNEW: OrigamiTech in Fired Brick.
Aug 17, 2026 6:01 AMADULTS ONLY
Aug 16, 2026 8:05 AMImpossibly cool. (this email)
Aug 16, 2026 6:03 AMGOOD NEWS: 20% off pants for one more day.
Aug 15, 2026 9:00 PMAbout those pants you keep eyeing ๐Ÿ‘€
Aug 15, 2026 8:06 AM24 HRS LEFT: 20% off pants.

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