
My Mum Made It emails
My Mum Made It sends about 3 emails a week through Klaviyo, most often on Monday around 2 AM Eastern.
- ESP
- Klaviyo
- Emails a week
- about 3
- Busiest send time
- Mondays at 2am ET
- Last sent
- 3 days ago · Oct 29
- Tracked since
- Mar 2026
- Emails collected
- 74
- Website popularity
- Top 1 million sites
Recent emails
Oct 29, 2026 8:01 PM
20% off for 24 more hours. ₊ ⊹
Oct 28, 2026 8:02 PM
20% off flash sale ⋆˚࿔
Oct 27, 2026 9:36 PM
Make it yours ೀ
Oct 26, 2026 9:35 PM
Thinking about the ?
Oct 26, 2026 2:01 AM
factory details and fittings ⋆˚࿔
Oct 24, 2026 2:22 AM
Your code is expiring ⏾⋆.˚
Recent subject lines
All subject linesSubject lines average 28 characters. Each one opens the email it came from.
| Picture | Sent (Eastern) | Subject | Preview text |
|---|---|---|---|
| Oct 29, 2026 8:01 PM | 20% off for 24 more hours. ₊ ⊹ | use code: OCTFLASH20 | |
| Oct 28, 2026 8:02 PM | 20% off flash sale ⋆˚࿔ | two days only. | |
| Oct 27, 2026 9:36 PM | Make it yours ೀ | selling fast: | |
| Oct 26, 2026 9:35 PM | Thinking about the ? | don't let it slip away *ੈ✩‧₊˚ | |
| Oct 26, 2026 2:01 AM | factory details and fittings ⋆˚࿔ | behind the collection. | |
| Oct 24, 2026 2:22 AM | Your code is expiring ⏾⋆.˚ | shop with 15% off | |
| Oct 22, 2026 2:21 AM | Our first dress was made from a bedsheet ♡⋆𐙚₊˚⊹ | Your 15% discount is waiting | |
| Oct 21, 2026 2:20 AM | Your 15% discount is here ✧˖° | Welcome to My Mum Made It |
Archive
View full archiveOctober 2026 13 emails
View allOur first dress was made from a bedsheet ♡⋆𐙚₊˚⊹
Oct 22, 2026 2:21 AM
Oct 21, 2026 2:20 AM
Oct 21, 2026 2:00 AM
Oct 19, 2026 2:00 AM
Oct 9, 2026 3:54 AM
Oct 8, 2026 3:52 AM
When My Mum Made It sends
18% of its emails arrive in the 2 AM hour, with a second, smaller wave around 6 AM. Mondays are the busiest day.
| 12a | 1a | 2a | 3a | 4a | 5a | 6a | 7a | 8a | 9a | 10a | 11a | 12p | 1p | 2p | 3p | 4p | 5p | 6p | 7p | 8p | 9p | 10p | 11p | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mon | 0 | 2 | 8 | 1 | 0 | 2 | 0 | 0 | 1 | 2 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | 1 | 0 | 0 |
| Tue | 1 | 0 | 0 | 0 | 1 | 0 | 1 | 0 | 1 | 0 | 0 | 1 | 0 | 1 | 0 | 1 | 1 | 0 | 0 | 1 | 0 | 1 | 0 | 0 |
| Wed | 1 | 1 | 2 | 0 | 1 | 2 | 1 | 2 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 3 | 0 | 0 | 0 |
| Thu | 0 | 0 | 1 | 2 | 0 | 0 | 2 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 |
| Fri | 0 | 0 | 1 | 1 | 2 | 1 | 1 | 1 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Sat | 0 | 1 | 1 | 0 | 1 | 0 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Sun | 0 | 0 | 0 | 0 | 0 | 1 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Mon | Tue | Wed | Thu | Fri | Sat | Sun | |
|---|---|---|---|---|---|---|---|
| 12a | 0 | 1 | 1 | 0 | 0 | 0 | 0 |
| 1a | 2 | 0 | 1 | 0 | 0 | 1 | 0 |
| 2a | 8 | 0 | 2 | 1 | 1 | 1 | 0 |
| 3a | 1 | 0 | 0 | 2 | 1 | 0 | 0 |
| 4a | 0 | 1 | 1 | 0 | 2 | 1 | 0 |
| 5a | 2 | 0 | 2 | 0 | 1 | 0 | 1 |
| 6a | 0 | 1 | 1 | 2 | 1 | 1 | 2 |
| 7a | 0 | 0 | 2 | 0 | 1 | 0 | 0 |
| 8a | 1 | 1 | 1 | 0 | 0 | 0 | 0 |
| 9a | 2 | 0 | 0 | 1 | 2 | 0 | 0 |
| 10a | 1 | 0 | 1 | 0 | 0 | 1 | 0 |
| 11a | 0 | 1 | 0 | 0 | 0 | 0 | 0 |
| 12p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 1p | 0 | 1 | 0 | 0 | 0 | 0 | 1 |
| 2p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 3p | 0 | 1 | 0 | 0 | 1 | 0 | 0 |
| 4p | 1 | 1 | 0 | 0 | 1 | 0 | 2 |
| 5p | 1 | 0 | 0 | 0 | 0 | 0 | 0 |
| 6p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 7p | 0 | 1 | 0 | 0 | 0 | 0 | 0 |
| 8p | 0 | 0 | 3 | 1 | 0 | 0 | 0 |
| 9p | 1 | 1 | 0 | 0 | 0 | 0 | 0 |
| 10p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 11p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
FewerMore(busiest cell: 8 emails)
Based on 74 emails received from Mar 16 to Oct 29, 2026. Times in US Eastern. How we collect · When all brands send
How often My Mum Made It sends
Complete months have run between 10 and 15 emails. June was not collected, so it is drawn as a gap and left out.
- Busiest month
- Aug 2026, 15
- Quietest month
- Apr 2026, 10
- Busiest day
- Monday, 20
- Quietest day
- Saturday, 5
About My Mum Made It
- ESP
- Klaviyo
- Website popularity (CrUX)
- Top 1 million sites
- Tracked since
- Mar 2026
- Emails collected
- 74
- Emails a week
- about 3
- Last sent
- Oct 29, 2026
- Sends from
- cs@
mymum-madeit.com - Subject length
- 28 characters avg
Counts include automated emails such as a welcome series. Website popularity is the bracket the brand's site falls in by visits, from Google's public Chrome UX Report (CrUX).
Similar sending frequency
| Latest email | Brand | ESP | Website popularity | Emails a week | Busiest day | Last sent | |
|---|---|---|---|---|---|---|---|
| Klaviyo | about 3 | Monday | Nov 2, 2026 | Klaviyo · about 3 a week · busiest Monday · last sent Nov 2, 2026 | |||
| Klaviyo | about 3 | Thursday | Oct 28, 2026 | Klaviyo · about 3 a week · busiest Thursday · last sent Oct 28, 2026 | |||
| Klaviyo | about 3 | Monday | Nov 1, 2026 | Klaviyo · about 3 a week · busiest Monday · last sent Nov 1, 2026 |











