Why scent becomes memory?
Preview text: Smell is the only sense wired straight into memory. That's why the right one sticks. The…

Using this email in an article? Credit: NÉIA email via They Sent It, with a link to this page. Full-size image
- Subject
- Why scent becomes memory?
- Preview text
- Smell is the only sense wired straight into memory. That's why the right one sticks. The…
- From
- contact@
neiaoil.com - Brand
- NÉIA
- ESP
- Klaviyo
- Sent
- Mon Sep 7, 2026, 9:08 AM ET
- Sent to
- United Kingdom (neiaoil.co.uk)
- Size
- 28 KB
- Images
- 4
- Links
- 15, 7 of them buttons
- Subject length
- 25 characters
Against NÉIA's usual
Sent in the 9 AM hour, which holds 7% of its emails; 15% arrive in the 2 PM hour. The subject is 25 characters; its average is 39.
Sent just before and after
| Oct 2, 2026 8:11 AM | There's £5 with your name on it | |
| Sep 15, 2026 11:08 AM | Why your perfume vanishes by 11am | |
| Sep 10, 2026 12:03 PM | You're probably testing fragrance wrong... | |
| Sep 7, 2026 9:08 AM | Why scent becomes memory? (this email) | |
| Sep 4, 2026 4:01 AM | This disappears tonight. Just saying. | |
| Sep 2, 2026 3:00 PM | "Wait... what perfume are you wearing?" | |
| Aug 31, 2026 10:00 PM | Your autumn scent wardrobe is missing something... |
More from NÉIA
All NÉIA emails10,000+ Customers, 2300+ real reviews all loving us ❤️
Nov 2, 2026 9:14 AM
Nov 1, 2026 3:31 PM
It’s live: Silk Musk 100ml spray
Nov 1, 2026 2:15 PM
Nov 1, 2026 2:04 PM
10 minutes until Silk Musk 100ml
Nov 1, 2026 1:50 PM
Tonight at 7pm: Silk Musk 100ml
Nov 1, 2026 4:07 AM
Ready for Silk Musk 100ml tomorrow?
Oct 31, 2026 3:02 PM
Do you want the Silk Musk launch price?
Oct 31, 2026 3:01 PM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Sep 7, 2026.








