NewSmile subject lines
53 subject lines averaging 48 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Oct 30, 2026 6:45 AM | You can't clench-proof your stress. You can clench-proof your teeth. | 69 | Grinding happens at night whether you like it or not — a custom guard makes it harmless. | Oct 30, 2026 6:45 AM · 69 characters. Grinding happens at night whether you like it or not — a custom guard makes it harmless. | |
| Oct 26, 2026 6:45 AM | At least eight hours a night keeps your smile straight all day. | 63 | A retainer works while you sleep — so your results stay put while you live. | Oct 26, 2026 6:45 AM · 63 characters. A retainer works while you sleep — so your results stay put while you live. | |
| Oct 24, 2026 6:45 AM | Sensitive teeth? It's not the ice cream. | 40 | Cold-sensitive, achy, flat-edged teeth — classic grinding signs. A guard stops the cause. | Oct 24, 2026 6:45 AM · 40 characters. Cold-sensitive, achy, flat-edged teeth — classic grinding signs. A guard stops the cause. | |
| Oct 19, 2026 6:45 AM | That smile cost you time and money. Protect all three. | 54 | A fresh custom retainer every 6 months — the __ that keeps your results. | Oct 19, 2026 6:45 AM · 54 characters. A fresh custom retainer every 6 months — the __ that keeps your results. | |
| Oct 17, 2026 6:45 AM | Every orthodontist will tell you the same thing. | 48 | Wear your retainer for life — here's the easy way to actually do it. | Oct 17, 2026 6:45 AM · 48 characters. Wear your retainer for life — here's the easy way to actually do it. | |
| Oct 15, 2026 6:45 AM | You replace worn-out tires. Don't let your teeth get worn out. | 62 | Retainers and night guards — replaced automatically, so they never stop working. | Oct 15, 2026 6:45 AM · 62 characters. Retainers and night guards — replaced automatically, so they never stop working. | |
| Oct 7, 2026 6:45 AM | Grinding doesn't wait for bedtime — are you clenching right now? | 64 | Daytime clenching wears teeth down too. A custom guard protects you 24/7. | Oct 7, 2026 6:45 AM · 64 characters. Daytime clenching wears teeth down too. A custom guard protects you 24/7. | |
| Oct 5, 2026 6:45 AM | ✋ Skip this step and your smile pays for it later. | 50 | £109 retainer subscription, auto-shipped every 6 months — never forget again. | Oct 5, 2026 6:45 AM · 50 characters. £109 retainer subscription, auto-shipped every 6 months — never forget again. | |
| Oct 1, 2026 6:45 AM | 😬 Grinding your teeth is destroying your enamel. Stop it tonight. | 65 | The damage happens while you sleep — a custom guard stops it before it gets worse. | Oct 1, 2026 6:45 AM · 65 characters. The damage happens while you sleep — a custom guard stops it before it gets worse. | |
| Sep 28, 2026 6:45 AM | 💰 How much would it cost to redo your treatment? More than a retainer. | 70 | Protect what you've already built — for £109. | Sep 28, 2026 6:45 AM · 70 characters. Protect what you've already built — for £109. | |
| Sep 27, 2026 6:44 AM | The silent habit destroying your teeth at night | 47 | Lock in your custom fit on autopilot. Never worry about replacements again. | Sep 27, 2026 6:44 AM · 47 characters. Lock in your custom fit on autopilot. Never worry about replacements again. | |
| Sep 24, 2026 6:45 AM | Both £109 — which one does your smile need? | 43 | One keeps your results. One stops grinding damage. Here's how to pick. | Sep 24, 2026 6:45 AM · 43 characters. One keeps your results. One stops grinding damage. Here's how to pick. | |
| Sep 13, 2026 6:45 AM | 😴 Your jaw is doing overtime while you sleep | 44 | The grinding you don't feel is the damage you'll notice later. A custom guard stops it. | Sep 13, 2026 6:45 AM · 44 characters. The grinding you don't feel is the damage you'll notice later. A custom guard stops it. | |
| Sep 11, 2026 6:47 AM | 🦷 Two retainers, one order — why customers love this | 52 | A fresh set now, a backup set ready. Your smile never has to wait. | Sep 11, 2026 6:47 AM · 52 characters. A fresh set now, a backup set ready. Your smile never has to wait. | |
| Sep 5, 2026 6:45 AM | 😴 Your mornings could feel completely different — here's why they don't | 73 | Jaw tension, headaches, fatigue — all connected to what happens while you sleep. | Sep 5, 2026 6:45 AM · 73 characters. Jaw tension, headaches, fatigue — all connected to what happens while you sleep. | |
| Sep 1, 2026 6:45 AM | 🦷 What your teeth look like 2 years after you stop wearing your retainer | 72 | The science of orthodontic relapse — and how to stop it for good. | Sep 1, 2026 6:45 AM · 72 characters. The science of orthodontic relapse — and how to stop it for good. | |
| Aug 27, 2026 6:45 AM | 😰 If you wake up with a sore jaw, this email is for you | 55 | What bruxism actually does to your teeth, jaw, and sleep quality. | Aug 27, 2026 6:45 AM · 55 characters. What bruxism actually does to your teeth, jaw, and sleep quality. | |
| Aug 25, 2026 6:45 AM | 🚨 Warning: Your retainer is probably past its replacement date | 62 | What happens to your teeth when your retainer loses its fit. | Aug 25, 2026 6:45 AM · 62 characters. What happens to your teeth when your retainer loses its fit. | |
| Aug 22, 2026 6:45 AM | One small thing tonight for your long-term health | 49 | Custom night guard, worn while you sleep | Aug 22, 2026 6:45 AM · 49 characters. Custom night guard, worn while you sleep | |
| Aug 19, 2026 6:45 AM | 🦷 You worked hard for your smile. This keeps it there. | 54 | Custom retainers, shipped to your door every 6 months. Simple. | Aug 19, 2026 6:45 AM · 54 characters. Custom retainers, shipped to your door every 6 months. Simple. | |
| Aug 15, 2026 6:45 AM | 😴 You're grinding your teeth in your sleep. You probably don't know it | 70 | By the time most people notice, the enamel loss is already done. | Aug 15, 2026 6:45 AM · 70 characters. By the time most people notice, the enamel loss is already done. | |
| Aug 12, 2026 6:45 AM | 🦷 Still wearing your orthodontist's retainer? Read this | 55 | Most retainers need replacing long before people actually replace them | Aug 12, 2026 6:45 AM · 55 characters. Most retainers need replacing long before people actually replace them | |
| Aug 7, 2026 6:45 AM | 😴 Grinding your teeth at night is doing more damage than you think. | 68 | Every night without protection, you're wearing down enamel that doesn't grow back. | Aug 7, 2026 6:45 AM · 68 characters. Every night without protection, you're wearing down enamel that doesn't grow back. | |
| Aug 4, 2026 6:45 AM | ✨ Still wearing your old retainer? Read this. | 45 | Most retainers need replacing long before people actually replace them. | Aug 4, 2026 6:45 AM · 45 characters. Most retainers need replacing long before people actually replace them. | |
| Jul 31, 2026 6:45 AM | Make your smile last with a good retainer | 41 | Your smile deserves protection around the clock — not just during the day. | Jul 31, 2026 6:45 AM · 41 characters. Your smile deserves protection around the clock — not just during the day. | |
| Jul 27, 2026 6:45 AM | Keep your smile exactly where it should be | 42 | The right retainer makes your results permanent. | Jul 27, 2026 6:45 AM · 42 characters. The right retainer makes your results permanent. | |
| Jul 22, 2026 6:45 AM | ⚡ Final hours! Lock in your 15% discount. | 41 | Last chance to save 15% on retainers and night guards | Jul 22, 2026 6:45 AM · 41 characters. Last chance to save 15% on retainers and night guards | |
| Jul 15, 2026 6:45 AM | ⚡ Flash Sale: 15% off your retainers or night guard! | 52 | Save 15% on retainers & night guards! | Jul 15, 2026 6:45 AM · 52 characters. Save 15% on retainers & night guards! | |
| Jul 11, 2026 6:45 AM | 🤔 Are you protecting your teeth while you sleep? | 48 | Here's why a night guard might be worth considering. | Jul 11, 2026 6:45 AM · 48 characters. Here's why a night guard might be worth considering. | |
| Jul 9, 2026 6:45 AM | 🦷 Your teeth can still shift — here's how to stop it | 52 | An old retainer may not be doing enough anymore. | Jul 9, 2026 6:45 AM · 52 characters. An old retainer may not be doing enough anymore. | |
| Jun 28, 2026 10:02 AM | What happens to your teeth after treatment ends? | 48 | Most people don't think about this until it's too late | Jun 28, 2026 10:02 AM · 48 characters. Most people don't think about this until it's too late | |
| Jun 26, 2026 6:01 PM | The honest truth about retainers | 32 | Here's something worth knowing before you buy | Jun 26, 2026 6:01 PM · 32 characters. Here's something worth knowing before you buy | |
| Jun 22, 2026 6:45 AM | ⚡ Last Chance — £15 Off Ends Soon | 33 | Hurry! Your savings on retainers & night guards won't last long | Jun 22, 2026 6:45 AM · 33 characters. Hurry! Your savings on retainers & night guards won't last long | |
| Jun 14, 2026 6:45 AM | ⚡ Flash Sale Is Live — Save 15% on Retainers | 44 | Save 15% on retainers, night guards | Jun 14, 2026 6:45 AM · 44 characters. Save 15% on retainers, night guards | |
| Jun 7, 2026 6:45 AM | 🌙 Don’t let nighttime grinding damage your smile | 48 | Your teeth work hard all day — protect them overnight. | Jun 7, 2026 6:45 AM · 48 characters. Your teeth work hard all day — protect them overnight. | |
| Jun 2, 2026 6:45 AM | Quick one from Grant | 20 | Still thinking about it? Tell me what’s holding you back. | Jun 2, 2026 6:45 AM · 20 characters. Still thinking about it? Tell me what’s holding you back. | |
| May 30, 2026 6:45 AM | 🌙 Protect your smile while you sleep | 36 | Stop the "nightly grind" before it starts. | May 30, 2026 6:45 AM · 36 characters. Stop the "nightly grind" before it starts. | |
| May 25, 2026 6:45 AM | 🦷 Don’t let your smile shift back | 33 | Check if it’s time for a new retainer. | May 25, 2026 6:45 AM · 33 characters. Check if it’s time for a new retainer. | |
| May 22, 2026 6:45 AM | ⚡ Sale Ending — Save 15% Before It's Gone | 41 | Final hours to save on retainers & night guards | May 22, 2026 6:45 AM · 41 characters. Final hours to save on retainers & night guards | |
| May 16, 2026 6:45 AM | ⚡ Flash Sale Is Live — Save 15% on Retainers | 44 | Save 15% on retainers, night guards | May 16, 2026 6:45 AM · 44 characters. Save 15% on retainers, night guards | |
| May 9, 2026 6:45 AM | 🌙 Protect your smile while you sleep | 36 | Stop the "nightly grind" before it starts. | May 9, 2026 6:45 AM · 36 characters. Stop the "nightly grind" before it starts. | |
| May 5, 2026 6:45 AM | 🦷 Your smile is trying to move... | 33 | A quick "health check" for your retainer. | May 5, 2026 6:45 AM · 33 characters. A quick "health check" for your retainer. | |
| May 3, 2026 6:45 AM | You’re ruining your smile. (Stop it tonight) 😬 | 46 | Custom protection from the "nightly grind." | May 3, 2026 6:45 AM · 46 characters. Custom protection from the "nightly grind." | |
| Apr 29, 2026 6:45 AM | 🛑 Quick reality check (about your teeth) | 40 | Your teeth have a memory. Here’s how to fight it. | Apr 29, 2026 6:45 AM · 40 characters. Your teeth have a memory. Here’s how to fight it. | |
| Apr 26, 2026 6:45 AM | 😬 Stop ruining your smile in your sleep | 39 | Custom protection from the "grind." | Apr 26, 2026 6:45 AM · 39 characters. Custom protection from the "grind." | |
| Apr 22, 2026 6:45 AM | 🛡️ Protect your progress (before it’s too late) | 48 | Don't lose the smile you worked for. | Apr 22, 2026 6:45 AM · 48 characters. Don't lose the smile you worked for. | |
| Apr 20, 2026 6:45 AM | ⚡ LAST CHANCE: Your 15% Discount is Expiring! | 45 | Final hours to save on retainers & night guards | Apr 20, 2026 6:45 AM · 45 characters. Final hours to save on retainers & night guards | |
| Apr 17, 2026 6:45 AM | ⚡ Flash Sale: 15% Off Starts Now! | 33 | Save 15% on retainers & night guards | Apr 17, 2026 6:45 AM · 33 characters. Save 15% on retainers & night guards | |
| Apr 11, 2026 6:45 AM | 💤🛡️ Say goodbye to morning jaw pain | 34 | Protect your teeth while you sleep. | Apr 11, 2026 6:45 AM · 34 characters. Protect your teeth while you sleep. | |
| Apr 7, 2026 6:45 AM | ⚠️ Don’t let your teeth shift back | 33 | Your smile is an investment. Lock it in with retainers for $109. | Apr 7, 2026 6:45 AM · 33 characters. Your smile is an investment. Lock it in with retainers for $109. |
Based on 53 emails received from Mar 16 to Oct 30, 2026. Times in US Eastern. How we collect