Is Amazon going to destroy Black Friday?
Preview text: Is Amazon going to destroy Black Friday? 96 The rhythms of American commerce are evolving

Using this email in an article? Credit: Northbeam email via They Sent It, with a link to this page. Full-size image
- Subject
- Is Amazon going to destroy Black Friday?
- Preview text
- Is Amazon going to destroy Black Friday? 96 The rhythms of American commerce are evolving
- From
- the-media-buyer-by-northbeam@
mail.beehiiv.com - Brand
- Northbeam
- ESP
- HubSpot
- Sent
- Thu Oct 15, 2026, 1:04 PM ET
- Size
- 86 KB
- Images
- 8
- Links
- 22, 2 of them buttons
- Subject length
- 40 characters
Against Northbeam's usual
Sent in its busiest hour, 1 PM, which holds 59% of its emails. The subject is 40 characters; its average is 46.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- The Media Buyer π°οΈ by Northbeam <[email protected]>
- Reply-To
- The Media Buyer π°οΈ by Northbeam <[email protected]>
- Subject
- Is Amazon going to destroy Black Friday?
- Date
- Thu, 15 Oct 2026 17:04:53 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-118
- Return-Path domain
- em2003.mail.beehiiv.com
- DKIM signature
- d=mail.beehiiv.com s=s1
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-β¦-rpbmk with SMTP
- from (unnamed) by geopod-ismtpd-118 with HTTP
Other sending headers (names only): x-beehiiv-ids, x-beehiiv-type, x-list-id, x-list-owner, x-newsletter, x-newsletter-id, x-newsletter-signup, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Oct 28, 2026 4:25 PM | π Welcome to The Media Buyer Newsletter! π | |
| Oct 23, 2026 9:11 AM | π€ Everything you need to get to nine figures? Maybe | |
| Oct 22, 2026 1:04 PM | Meta CPMs are up 25% and it's only October | |
| Oct 15, 2026 1:04 PM | Is Amazon going to destroy Black Friday? (this email) | |
| Oct 9, 2026 9:10 AM | π Welcome to The Media Buyer Newsletter! π | |
| Oct 8, 2026 1:04 PM | The top 1% of marketers are talking about viewthroughs, again | |
| Oct 1, 2026 1:03 PM | The GrΓΌns performance marketing playbook |
More from Northbeam
All Northbeam emailsNorthbeam's Black Friday Survival Guide: 2026 Edition
Nov 5, 2026 1:04 PM
Nov 4, 2026 2:16 PM
How Kitsch cracked Meta Ads in 2026
Oct 29, 2026 1:08 PM
π Welcome to The Media Buyer Newsletter! π
Oct 28, 2026 4:25 PM
π€ Everything you need to get to nine figures? Maybe
Oct 23, 2026 9:11 AM
Meta CPMs are up 25% and it's only October
Oct 22, 2026 1:04 PM
π Welcome to The Media Buyer Newsletter! π
Oct 9, 2026 9:10 AM
The top 1% of marketers are talking about viewthroughs, again
Oct 8, 2026 1:04 PM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Oct 15, 2026.









