
Not Your Mommy emails
Not Your Mommy sends about 1 email a week through Klaviyo, most often on Thursday around 12 AM Eastern.
Early figures, based on 16 emails received from Jun 25 to Oct 30, 2026.
- ESP
- Klaviyo
- Emails a week
- about 1
- Busiest send time
- Thursdays at 12am ET
- Last sent
- 3 days ago · Oct 30
- Tracked since
- Jun 2026
- Emails collected
- 16
Recent emails
Oct 30, 2026 2:01 AM
She’s not your mommy. She’s the cool aunt. 😎
Oct 26, 2026 2:01 AM
Tired. Now in corduroy.
Oct 21, 2026 2:02 PM
Back by popular demand. Unlike your ex.
Oct 14, 2026 7:14 AM
10% Discount on Your First Order
Oct 14, 2026 7:14 AM
Welcome to the chaos, MILF. 🖤
Sep 24, 2026 1:01 AM
We're coming to Hamburg 🖤 Pop-up at Alsterhaus
Recent subject lines
All subject linesSubject lines average 34 characters. Each one opens the email it came from.
| Picture | Sent (Eastern) | Subject | Preview text |
|---|---|---|---|
| Oct 30, 2026 2:01 AM | She’s not your mommy. She’s the cool aunt. 😎 | Our new keychain is here, made for aunts with attitude. | |
| Oct 26, 2026 2:01 AM | Tired. Now in corduroy. | The most honest cap we’ve ever made, now soft, warm and very autumn. | |
| Oct 21, 2026 2:02 PM | Back by popular demand. Unlike your ex. | The OG Leo Tote returns. Your ex still hasn’t. | |
| Oct 14, 2026 7:14 AM | 10% Discount on Your First Order | HEY THERE, Discount Code: WELCOMEMOMMY10 USE IT TO GET FIRST DIBS ON OUR COLLECTION AND… | |
| Oct 14, 2026 7:14 AM | Welcome to the chaos, MILF. 🖤 | Schön, dass du dabei bist. | |
| Sep 24, 2026 1:01 AM | We're coming to Hamburg 🖤 Pop-up at Alsterhaus | One week only, in real life: caps, scarves, bags & socks - plus open Sunday. | |
| Aug 27, 2026 12:00 AM | Of course we made it black.🖤 | Our first cap in black just dropped — yes, we heard you. | |
| Aug 20, 2026 1:02 AM | The socks you wouldn't stop asking for. | The MILF Grip Socks are out now |
Archive
View full archiveSeptember 2026 1 email
View allWe're coming to Hamburg 🖤 Pop-up at Alsterhaus
Sep 24, 2026 1:01 AM
When Not Your Mommy sends
31% of its emails arrive in the 12 AM hour, with a second, smaller wave around 7 AM. Thursdays are the busiest day.
| 12a | 1a | 2a | 3a | 4a | 5a | 6a | 7a | 8a | 9a | 10a | 11a | 12p | 1p | 2p | 3p | 4p | 5p | 6p | 7p | 8p | 9p | 10p | 11p | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mon | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Tue | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Wed | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Thu | 2 | 3 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Fri | 2 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Sat | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Sun | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Mon | Tue | Wed | Thu | Fri | Sat | Sun | |
|---|---|---|---|---|---|---|---|
| 12a | 0 | 1 | 0 | 2 | 2 | 0 | 0 |
| 1a | 0 | 0 | 0 | 3 | 0 | 0 | 0 |
| 2a | 1 | 0 | 0 | 0 | 1 | 0 | 0 |
| 3a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 4a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 5a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 6a | 0 | 0 | 0 | 1 | 0 | 0 | 0 |
| 7a | 0 | 0 | 2 | 0 | 0 | 0 | 0 |
| 8a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 9a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 10a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 11a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 12p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 1p | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2p | 0 | 0 | 1 | 0 | 0 | 0 | 1 |
| 3p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 4p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 5p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 6p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 7p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 8p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 9p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 10p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 11p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
FewerMore(busiest cell: 3 emails)
Based on 16 emails received from Jun 25 to Oct 30, 2026. Times in US Eastern. How we collect · When all brands send
How often Not Your Mommy sends
The two complete months so far had 5 and 5 emails.
- Busiest month
- Jul 2026, 5
- Quietest month
- Jul 2026, 5
- Busiest day
- Thursday, 6
- Quietest day
- Saturday, 0
About Not Your Mommy
- ESP
- Klaviyo
- Tracked since
- Jun 2026
- Emails collected
- 16
- Emails a week
- about 1
- Last sent
- Oct 30, 2026
- Sends from
- hello@
notyourmommy.com - Subject length
- 34 characters avg
Counts include automated emails such as a welcome series.
Similar sending frequency
| Latest email | Brand | ESP | Website popularity | Emails a week | Busiest day | Last sent | |
|---|---|---|---|---|---|---|---|
| Klaviyo | about 1 | Friday | Oct 19, 2026 | Klaviyo · about 1 a week · busiest Friday · last sent Oct 19, 2026 | |||
| Klaviyo | about 1 | Tuesday | Oct 29, 2026 | Klaviyo · about 1 a week · busiest Tuesday · last sent Oct 29, 2026 | |||
| 2before2before.com | Klaviyo | about 1 | Tuesday | Oct 14, 2026 | Klaviyo · about 1 a week · busiest Tuesday · last sent Oct 14, 2026 |





