They Sent It

We never do this 👀

No, seriously. We never do this

Olive & JuneThursday, May 28, 2026 at 9:30 PM EasternKlaviyo
Olive & JuneWe never do this 👀
Subject
We never do this 👀
Preview text
No, seriously. We never do this
From
hello@oliveandjune.com
Sent
Thu May 28, 2026, 9:30 PM ET
Sent to
oliveandjune.com, olivejune.com
Size
55 KB
Images
17
Links
18, 5 of them buttons
Subject length
19 characters

Against Olive & June's usual

Sent in the 9 PM hour, which holds 10% of its emails; 66% arrive in the 11 AM hour. The subject is 19 characters; its average is 30.

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Sent just before and after

May 31, 2026 11:00 AMICYMI: May’s biggest launches
May 30, 2026 11:00 AMWait… a sale?!
May 29, 2026 11:00 AMSale’s on, let’s shop!
May 28, 2026 9:30 PMWe never do this 👀 (this email)
May 28, 2026 11:01 AMThe Summer Sale is here!
May 24, 2026 11:03 AMSalon gel, without the salon
May 23, 2026 11:15 AMThere’s no place like CHROME

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