WHAT'S IN THE D7 DROP?

Preview text: On Lock D7. Six new pieces, the heavy hitters restocked. Early access 5PM. Free Gift With…

On Lock ApparelMonday, Jul 20, 2026 at 4:00 AM EasternKlaviyo
On Lock ApparelWHAT'S IN THE D7 DROP?
Subject
WHAT'S IN THE D7 DROP?
Preview text
On Lock D7. Six new pieces, the heavy hitters restocked. Early access 5PM. Free Gift With…
From
joel@onlockapparel.com.au
Sent
Mon Jul 20, 2026, 4:00 AM ET
Size
34 KB
Images
24
Links
13, 2 of them buttons
Subject length
22 characters

Against On Lock Apparel's usual

Sent in the 4 AM hour, which holds 15% of its emails; 31% arrive in the 6 PM hour. The subject is 22 characters; its average is 26.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
On Lock Apparel <[email protected]>
Subject
WHAT'S IN THE D7 DROP?
Date
Mon, 20 Jul 2026 08:00:18 +0000 (UTC)
Message-ID domain
geopod-ismtpd-49
Return-Path domain
k1.send.onlockapparel.com.au
DKIM signature
d=send.onlockapparel.com.au s=s1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from o1358.shared.klaviyomail.com [149.72.222.15] by our receiving server with ESMTPS
  2. by recvd-canary-…-rh7rh with SMTP
  3. from (unnamed) by geopod-ismtpd-49 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Jul 26, 2026 5:00 AMDon't miss your size
Jul 23, 2026 1:00 AM3 hours.
Jul 22, 2026 4:00 AMdamn
Jul 20, 2026 4:00 AMWHAT'S IN THE D7 DROP? (this email)
Jul 15, 2026 6:01 PMSomething's locked in for July 23rd
Jul 13, 2026 6:00 PMProbably shouldn't send this
Jul 11, 2026 6:00 PMThe gym to street problem.

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