53 probiotic brands got exposed 👀

Preview text: 56 brands tested. Only 3 provided full transparency. Here's what happened.

Wednesday, Sep 16, 2026 at 6:22 PM EasternKlaviyo

Ora53 probiotic brands got exposed 👀

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Subject: 53 probiotic brands got exposed 👀
Preview text: 56 brands tested. Only 3 provided full transparency. Here's what happened.
From: info@ora.organic
Brand: Ora
ESP: Klaviyo
Sent: Wed Sep 16, 2026, 6:22 PM ET
Size: 69 KB
Images: 13
Links: 13
Subject length: 34 characters

Against Ora's usual

Sent in the 6 PM hour, which holds 10% of its emails; 14% arrive in the 4 PM hour. The subject is 34 characters; its average is 35.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

	Oct 15, 2026 12:30 AM	Get free Vitamin D3 for life
	Oct 2, 2026 11:45 AM	LAST DAY: 25% off all products
	Sep 30, 2026 4:46 PM	Your routine is 25% off
	Sep 16, 2026 6:22 PM	53 probiotic brands got exposed 👀 (this email)
	Sep 10, 2026 10:15 AM	Your Thursday deserves a cinnamon roll
	Sep 1, 2026 4:17 PM	Exorcise your inner snack demon
	Aug 27, 2026 6:04 PM	Pharmaceutical companies seeing this: 👁️👄👁️