Ordinary Magic emails
Ordinary Magic sends about 2 emails a week through Klaviyo, most often on Tuesday around 7 AM Eastern.
- ESP
- Klaviyo
- Emails a week
- about 2
- Busiest send time
- Tuesdays at 7am ET
- Last sent
- 7 days ago · Oct 23
- Tracked since
- Mar 2026
- Emails collected
- 43
Recent emails
Oct 23, 2026 7:30 AM
The Last Exhale of the Witches' Year - A Ritual
Oct 21, 2026 7:30 AM
New perfumes, ritual kits + the last of the Halloween shelf
Oct 17, 2026 4:01 AM
Halloween Reader's Fair + what's coming up at OM
Oct 10, 2026 9:46 AM
New Moon in Libra: Are You Actually Listening?
Oct 6, 2026 3:30 AM
17 new arrivals: tarot, ravens, candles and more
Sep 29, 2026 6:01 AM
Twelve new things, right on the threshold
Recent subject lines
All subject linesSubject lines average 41 characters. Each one opens the email it came from.
| Picture | Sent (Eastern) | Subject | Preview text |
|---|---|---|---|
| Oct 23, 2026 7:30 AM | The Last Exhale of the Witches' Year - A Ritual | A Samhain ritual for the people you still talk to, plus seven readers in the shop on… | |
| Oct 21, 2026 7:30 AM | New perfumes, ritual kits + the last of the Halloween shelf | New perfumes from Calypso's Cottage, banishing and cord-cutting kits, silk scarves, and… | |
| Oct 17, 2026 4:01 AM | Halloween Reader's Fair + what's coming up at OM | Halloween readings and two new workshops. | |
| Oct 10, 2026 9:46 AM | New Moon in Libra: Are You Actually Listening? | A short ritual for being here now, plus Rocky Horror tonight and palm readings tomorrow. | |
| Oct 6, 2026 3:30 AM | 17 new arrivals: tarot, ravens, candles and more | ☾ ✦ ☾ New tarot, carved ravens and sleeping crystal cats, plus small gifts from $4. The… | |
| Sep 29, 2026 6:01 AM | Twelve new things, right on the threshold | ☾ ✦ ☾ A fresh release for the in-between, out this morning. From the Head Witch September… | |
| Sep 23, 2026 2:13 PM | Acorns, leaves, and what you've gathered this year | ☾ ✦ ☾ The Wheel Turns Autumn Equinox · September 2026 From the Head Witch Yesterday was… | |
| Sep 15, 2026 7:15 AM | Corn dollies, mugwort, spiced woods and more new at OM | ☾ ✦ ☾ From the Head Witch The equinox lands on Tuesday the 22nd, and I always find this… |
Archive
View full archiveSeptember 2026 5 emails
View allTwelve new things, right on the threshold
Sep 29, 2026 6:01 AM
Acorns, leaves, and what you've gathered this year
Sep 23, 2026 2:13 PM
Corn dollies, mugwort, spiced woods and more new at OM
Sep 15, 2026 7:15 AM
The only Virgo new moon of the year
Sep 10, 2026 2:20 PM
Spooky season has arrived at Ordinary Magic
Sep 1, 2026 11:45 AM
When Ordinary Magic sends
30% of its emails arrive in the 7 AM hour, with a second, smaller wave around 12 PM. Tuesdays are the busiest day.
| 12a | 1a | 2a | 3a | 4a | 5a | 6a | 7a | 8a | 9a | 10a | 11a | 12p | 1p | 2p | 3p | 4p | 5p | 6p | 7p | 8p | 9p | 10p | 11p | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mon | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Tue | 0 | 0 | 0 | 1 | 0 | 0 | 1 | 4 | 1 | 0 | 1 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Wed | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 3 | 1 | 0 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Thu | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 3 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Fri | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | 1 | 0 | 1 | 2 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Sat | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | 0 | 3 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Sun | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Mon | Tue | Wed | Thu | Fri | Sat | Sun | |
|---|---|---|---|---|---|---|---|
| 12a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 1a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 3a | 0 | 1 | 0 | 0 | 0 | 0 | 0 |
| 4a | 0 | 0 | 0 | 0 | 0 | 1 | 0 |
| 5a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 6a | 1 | 1 | 1 | 0 | 0 | 0 | 0 |
| 7a | 0 | 4 | 3 | 2 | 2 | 1 | 1 |
| 8a | 0 | 1 | 1 | 0 | 1 | 0 | 1 |
| 9a | 0 | 0 | 0 | 0 | 0 | 3 | 0 |
| 10a | 0 | 1 | 0 | 0 | 1 | 0 | 0 |
| 11a | 0 | 1 | 1 | 0 | 2 | 0 | 0 |
| 12p | 0 | 0 | 0 | 3 | 0 | 2 | 0 |
| 1p | 1 | 0 | 0 | 0 | 1 | 0 | 0 |
| 2p | 1 | 0 | 1 | 1 | 0 | 0 | 0 |
| 3p | 0 | 1 | 0 | 0 | 0 | 0 | 0 |
| 4p | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 5p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 6p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 7p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 8p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 9p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 10p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 11p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
FewerMore(busiest cell: 4 emails)
Based on 43 emails received from Mar 16 to Oct 23, 2026. Times in US Eastern. How we collect · When all brands send
How often Ordinary Magic sends
Complete months have run between 5 and 11 emails.
- Busiest month
- May 2026, 11
- Quietest month
- Aug 2026, 5
- Busiest day
- Tuesday, 10
- Quietest day
- Monday, 3
About Ordinary Magic
- ESP
- Klaviyo
- Tracked since
- Mar 2026
- Emails collected
- 43
- Emails a week
- about 2
- Last sent
- Oct 23, 2026
- Sends from
- hello@
shopordinarymagic.com - Subject length
- 41 characters avg
Counts include automated emails such as a welcome series.
Similar sending frequency
| Latest email | Brand | ESP | Website popularity | Emails a week | Busiest day | Last sent | |
|---|---|---|---|---|---|---|---|
 16ARLINGTON16arlington.co.uk | Klaviyo | about 2 | Wednesday | Oct 28, 2026 | Klaviyo · about 2 a week · busiest Wednesday · last sent Oct 28, 2026 | ||
 2POOD2pood.com.au | Klaviyo | about 2 | Thursday | Oct 21, 2026 | Klaviyo · about 2 a week · busiest Thursday · last sent Oct 21, 2026 | ||
 31:33 Jewelry31-33.com | Klaviyo | about 2 | Monday | Oct 26, 2026 | Klaviyo · about 2 a week · busiest Monday · last sent Oct 26, 2026 |
