Introducing the Royal White Shirt

Preview text: Your new go-to.

OTAAWednesday, Jul 29, 2026 at 8:30 PM EasternKlaviyo
OTAAIntroducing the Royal White Shirt
Subject
Introducing the Royal White Shirt
Preview text
Your new go-to.
From
yo@otaa.com
Brand
OTAA
Sent
Wed Jul 29, 2026, 8:30 PM ET
Sent to
otaa.com, otaabrothers.com
Size
45 KB
Images
16
Links
16, 1 of them buttons
Subject length
33 characters

Against OTAA's usual

Sent in its busiest hour, 8 PM, which holds 22% of its emails. The subject is 33 characters; its average is 19.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

Subject
Introducing the Royal White Shirt
Date
Thu, 30 Jul 2026 00:30:20 +0000 (UTC)
Message-ID domain
geopod-ismtpd-76
Return-Path domain
yo.otaa.com
DKIM signature
d=otaa.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from o1284.shared.klaviyomail.com [167.89.72.20] by our receiving server with ESMTPS
  2. by recvd-…-q5l7t with SMTP
  3. from (unnamed) by geopod-ismtpd-76 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

Report this email

Sent just before and after

Aug 9, 2026 8:30 PMYou're gonna need a bigger cart.
Aug 6, 2026 8:15 PMEarly Access to Our Biggest Sale
Aug 4, 2026 12:15 AMThis shirt has ONE job.
Jul 29, 2026 8:30 PMIntroducing the Royal White Shirt (this email)
Jul 27, 2026 9:15 PMWhy 2.0?
Jul 22, 2026 8:15 PMThe New Signature Shirt
Jul 21, 2026 11:30 PMWe Solved Shirt Sizing

More from OTAA

All OTAA emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.