This Shirt

Preview text: #1 Best Seller

OTAATuesday, Apr 21, 2026 at 11:15 PM EasternKlaviyo
OTAAThis Shirt
Subject
This Shirt
Preview text
#1 Best Seller
From
yo@otaa.com
Brand
OTAA
Sent
Tue Apr 21, 2026, 11:15 PM ET
Sent to
otaa.com, otaabrothers.com
Size
45 KB
Images
16
Links
14, 1 of them buttons
Subject length
10 characters

Against OTAA's usual

Sent in the 11 PM hour, which holds 16% of its emails; 24% arrive in the 8 PM hour. The subject is 10 characters; its average is 19.

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Sent just before and after

Apr 29, 2026 11:15 PMOur #1 Office Shirt
Apr 28, 2026 7:00 AMWedding Crashers
Apr 26, 2026 5:15 AMGuilty
Apr 21, 2026 11:15 PMThis Shirt (this email)
Apr 16, 2026 8:45 PMThis Email is Cursed
Apr 14, 2026 11:15 PMThe Everyday Polo
Apr 9, 2026 5:45 AMYour suit called.

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