We Didn't Expect This

Preview text: Six months later, one clear pattern emerged.

OZ SmartSaturday, Aug 15, 2026 at 6:30 PM EasternKlaviyo
OZ SmartWe Didn't Expect This
Subject
We Didn't Expect This
Preview text
Six months later, one clear pattern emerged.
From
info@ozsmart.shop
Sent
Sat Aug 15, 2026, 6:30 PM ET
Sent to
New Zealand (ozsmart.co.nz)
Size
57 KB
Images
21
Links
22, 4 of them buttons
Subject length
21 characters

Against OZ Smart's usual

Sent in the 6 PM hour, which holds 16% of its emails; 20% arrive in the 6 AM hour. The subject is 21 characters; its average is 32.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
John@OZ Smart <[email protected]>
Subject
We Didn't Expect This
Date
Sat, 15 Aug 2026 22:30:24 +0000 (UTC)
Message-ID domain
geopod-ismtpd-75
Return-Path domain
send.ozsmart.shop
DKIM signature
d=ozsmart.shop s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-hglw4 with SMTP
  2. from (unnamed) by geopod-ismtpd-75 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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