Not all Percale is created equal

Preview text: Here’s what makes ours different.

ParachuteSaturday, Aug 29, 2026 at 2:30 PM EasternKlaviyo
ParachuteNot all Percale is created equal
Subject
Not all Percale is created equal
Preview text
Here’s what makes ours different.
From
help@parachutehome.com
Sent
Sat Aug 29, 2026, 2:30 PM ET
Sent to
parachutehome.com, parachutehome.mom, parachutehome.pro
Size
55 KB
Images
11
Links
20, 3 of them buttons
Subject length
32 characters

Against Parachute's usual

Sent in the 2 PM hour, which holds 17% of its emails; 49% arrive in the 10 PM hour. The subject is 32 characters; its average is 21.

Report this email

Sent just before and after

Sep 3, 2026 8:02 AMSale. Starts. Now.
Sep 2, 2026 11:01 AMSale is Coming.
Aug 31, 2026 10:00 PMNew arrivals. No filter.
Aug 29, 2026 2:30 PMNot all Percale is created equal (this email)
Aug 28, 2026 10:00 PMMade to mix.
Aug 27, 2026 10:00 PMPerfectly transitional
Aug 25, 2026 10:00 PMJust added to sale.

More from Parachute

All Parachute emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.