50,000 Australians made the switch
Preview text: Here’s what they noticed first.
Using this email in an article? Credit: Peg Paste email via They Sent It, with a link to this page. Full-size image
- Subject
- 50,000 Australians made the switch
- Preview text
- Here’s what they noticed first.
- From
- brush@
pegpaste.com.au - Brand
- Peg Paste
- ESP
- Klaviyo
- Sent
- Tue Nov 3, 2026, 9:03 PM ET
- Size
- 79 KB
- Images
- 15
- Links
- 22, 4 of them buttons
- Subject length
- 34 characters
Against Peg Paste's usual
Sent in the 9 PM hour, which holds 8% of its emails; 24% arrive in the 8 PM hour. The subject is 34 characters; its average is 31.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- PEG PASTE <[email protected]>
- Subject
- 50,000 Australians made the switch
- Date
- Wed, 04 Nov 2026 02:03:31 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-98
- Return-Path domain
- send.pegpaste.com.au
- DKIM signature
- d=pegpaste.com.au s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-…-xq6x6 with SMTP
- from (unnamed) by geopod-ismtpd-98 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Nov 3, 2026 9:03 PM | 50,000 Australians made the switch (this email) | |
| Nov 1, 2026 8:22 PM | Guess how long one pump lasts | |
| Oct 29, 2026 9:21 PM | The mineral behind stronger enamel | |
| Oct 28, 2026 9:20 PM | The one you were eyeing is still here | |
| Oct 28, 2026 10:02 AM | Australia’s enamel obsession | |
| Oct 25, 2026 3:18 AM | Caught you looking at good toothpaste | |
| Oct 22, 2026 4:00 AM | The Mouth Report, Issue 01 |
More from Peg Paste
All Peg Paste emailsNov 1, 2026 8:22 PM
The mineral behind stronger enamel
Oct 29, 2026 9:21 PM
The one you were eyeing is still here
Oct 28, 2026 9:20 PM
Oct 28, 2026 10:02 AM
Caught you looking at good toothpaste
Oct 25, 2026 3:18 AM
Oct 22, 2026 4:00 AM
Oct 20, 2026 4:00 AM
The acid-attack timeline of a marathon
Oct 13, 2026 2:15 AM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Nov 3, 2026.
