The $30 Phenomenon
Preview text: One bottle. Four million dollars.

Using this email in an article? Credit: Perfumes LA email via They Sent It, with a link to this page. Full-size image
- Subject
- The $30 Phenomenon
- Preview text
- One bottle. Four million dollars.
- From
- hello@
perfumes.la - Brand
- Perfumes LA
- ESP
- Klaviyo
- Sent
- Wed Sep 16, 2026, 2:00 PM ET
- Sent to
- perfumes.la
- Size
- 53 KB
- Images
- 7
- Links
- 10, 3 of them buttons
- Subject length
- 18 characters
Against Perfumes LA's usual
Sent in its busiest hour, 2 PM, which holds 14% of its emails. The subject is 18 characters; its average is 34.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- Perfumes LA <[email protected]>
- Reply-To
- [email protected]
- Subject
- The $30 Phenomenon
- Date
- Wed, 16 Sep 2026 18:00:18 +0000
- Message-ID domain
- klaviyomail.com
- Return-Path domain
- updates.perfumes.la
- DKIM signature
- d=shared.klaviyomail.com s=def1; d=perfumes.la s=kl1
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP
Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse
Sent just before and after
| Sep 26, 2026 12:04 PM | You can start a PERFUME BUSINESS with eight bottles | |
| Sep 25, 2026 4:30 PM | Meet Claudia: 8 Years at PLA | |
| Sep 22, 2026 5:01 PM | Fall Starts Today | |
| Sep 16, 2026 2:00 PM | The $30 Phenomenon (this email) | |
| Sep 5, 2026 1:01 PM | Labor Day Weekend Starts Now | |
| Sep 3, 2026 6:31 PM | Your September Fragrance Catalog Is Here | |
| Aug 31, 2026 6:01 PM | A new season calls for a new signature scent |
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Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Sep 16, 2026.








