$144 million. Wrong end of the pipe.

Preview text: We've been cutting off heads for a decade. There's a better way.

Sunday, Apr 19, 2026 at 3:06 PM EasternKlaviyo

PlanetCare$144 million. Wrong end of the pipe.

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Subject: $144 million. Wrong end of the pipe.
Preview text: We've been cutting off heads for a decade. There's a better way.
From: hello@planetcare.org
Brand: PlanetCare
ESP: Klaviyo
Sent: Sun Apr 19, 2026, 3:06 PM ET
Size: 65 KB
Images: 8
Links: 15, 7 of them buttons
Subject length: 36 characters

Against PlanetCare's usual

Sent in the 3 PM hour, which holds 4% of its emails; 13% arrive in the 12 AM hour. The subject is 36 characters; its average is 44.

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