Plus-Plus subject lines
64 subject lines averaging 35 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Oct 29, 2026 10:06 AM | 🧩 The Top 10 Builds Are In | 27 | Spoiler alert: An adorable Axolotl stole the show! | Oct 29, 2026 10:06 AM · 27 characters. Spoiler alert: An adorable Axolotl stole the show! | |
| Oct 24, 2026 9:07 AM | Want early access + extra Holiday savings? | 42 | + Meet BOKS, the personalized Plus-Plus gift made just for them | Oct 24, 2026 9:07 AM · 42 characters. + Meet BOKS, the personalized Plus-Plus gift made just for them | |
| Oct 22, 2026 3:03 AM | 🧩 13 Days of Halloween Is Here 👻 | 33 | Plus, it’s the last day to order for Halloween delivery! | Oct 22, 2026 3:03 AM · 33 characters. Plus, it’s the last day to order for Halloween delivery! | |
| Oct 21, 2026 6:19 AM | ⏰ Last 24 Hours ⏰ | 17 | Your 15% discount is going, going... | Oct 21, 2026 6:19 AM · 17 characters. Your 15% discount is going, going... | |
| Oct 20, 2026 6:18 AM | Lucky You! Here’s a Special Gift! 🎁 | 36 | Enjoy 15% off Plus-Plus for the next 48 hours. | Oct 20, 2026 6:18 AM · 36 characters. Enjoy 15% off Plus-Plus for the next 48 hours. | |
| Oct 20, 2026 3:17 AM | Let’s Do the Monster Mash 🧟 | 29 | Get a free Monster Mash Tube with every $50 spent | Oct 20, 2026 3:17 AM · 29 characters. Get a free Monster Mash Tube with every $50 spent | |
| Oct 18, 2026 6:17 AM | The Magic of Open-Ended Play ✨ | 31 | Plus your special discount code is expiring soon! ⏰ | Oct 18, 2026 6:17 AM · 31 characters. Plus your special discount code is expiring soon! ⏰ | |
| Oct 17, 2026 6:16 AM | 🧩 One Set. Unlimited Creations. | 32 | Download the app and never run out of ideas. | Oct 17, 2026 6:16 AM · 32 characters. Download the app and never run out of ideas. | |
| Oct 17, 2026 6:16 AM | Explore Award-Winning Toys 🏆 | 29 | A+ fun—now with 10% off your first order. | Oct 17, 2026 6:16 AM · 29 characters. A+ fun—now with 10% off your first order. | |
| Oct 16, 2026 6:15 AM | The “What Should I Get?” Solved ✔️ | 34 | Let's find the perfect match for you. | Oct 16, 2026 6:15 AM · 34 characters. Let's find the perfect match for you. | |
| Oct 15, 2026 6:13 AM | Quick Question... | 17 | Hey, We’d love to get to know you better! | Oct 15, 2026 6:13 AM · 17 characters. Hey, We’d love to get to know you better! | |
| Oct 15, 2026 2:44 AM | 👻 Hey, Boo! We've Got Something New! | 37 | New Halloween building instructions + a frightfully fun Highlights x Plus-Plus treat! | Oct 15, 2026 2:44 AM · 37 characters. New Halloween building instructions + a frightfully fun Highlights x Plus-Plus treat! | |
| Oct 14, 2026 6:12 AM | Why Kids & Adults ❤️ Plus-Plus! | 32 | Plus, your exclusive code is waiting! | Oct 14, 2026 6:12 AM · 32 characters. Plus, your exclusive code is waiting! | |
| Oct 13, 2026 9:08 AM | 🧩 Spooky Season Is in Full Swing 👻 | 35 | Grab your spooky favorites before the Halloween shipping deadline | Oct 13, 2026 9:08 AM · 35 characters. Grab your spooky favorites before the Halloween shipping deadline | |
| Oct 13, 2026 6:11 AM | Welcome to Endless Possibilities! 🧩 | 36 | Plus, your special discount code ❯❯ | Oct 13, 2026 6:11 AM · 36 characters. Plus, your special discount code ❯❯ | |
| Oct 11, 2026 9:08 AM | Something new is happening at Plus-Plus 👀 | 42 | New builds, big ideas, expert conversations, and plenty of fun | Oct 11, 2026 9:08 AM · 42 characters. New builds, big ideas, expert conversations, and plenty of fun | |
| Oct 8, 2026 9:09 AM | 🧩 7 Dino-Mite STEM Activities for Kids 🦖 | 41 | From fossils to egg drops, turn dino obsession into science-filled fun | Oct 8, 2026 9:09 AM · 41 characters. From fossils to egg drops, turn dino obsession into science-filled fun | |
| Oct 6, 2026 8:44 AM | A little Prime Day heads-up 👀 | 30 | If you’re already shopping, these deals are worth knowing about. | Oct 6, 2026 8:44 AM · 30 characters. If you’re already shopping, these deals are worth knowing about. | |
| Oct 5, 2026 10:58 AM | It’s Here: One of Our Biggest Releases for the Holidays! 🎄 | 60 | Discover our new Holiday Puzzle By Number Activity Pad | Oct 5, 2026 10:58 AM · 60 characters. Discover our new Holiday Puzzle By Number Activity Pad | |
| Oct 2, 2026 7:19 PM | Can't Decide? | 13 | Try the mystery box→ | Oct 2, 2026 7:19 PM · 13 characters. Try the mystery box→ | |
| Oct 1, 2026 9:45 AM | 🧩 Meet Your New Trick-or-Treat Squad 🎃🍬 | 40 | A build-your-own critter bundle kids will actually want to keep | Oct 1, 2026 9:45 AM · 40 characters. A build-your-own critter bundle kids will actually want to keep | |
| Sep 29, 2026 9:18 PM | Hey 👋, Still Looking? | 23 | We saved your picks | Sep 29, 2026 9:18 PM · 23 characters. We saved your picks | |
| Sep 29, 2026 7:31 PM | This Top 10 Is Bursting With Color 🌈 | 37 | Ready to meet the most colorful crew in the app? | Sep 29, 2026 7:31 PM · 37 characters. Ready to meet the most colorful crew in the app? | |
| Sep 24, 2026 10:09 AM | 🧩 Playtime with a Brain Boost 🧠 | 33 | See how puzzles can support key skills as kids grow | Sep 24, 2026 10:09 AM · 33 characters. See how puzzles can support key skills as kids grow | |
| Sep 22, 2026 9:36 AM | 🎃 Ready to Kick Off Pumpkin Season? | 36 | Get a head start on spooky season with a build the whole family can do | Sep 22, 2026 9:36 AM · 36 characters. Get a head start on spooky season with a build the whole family can do | |
| Sep 17, 2026 9:43 AM | 🦄 Spark Your Imagination with a Plus-Plus Unicorn 🦄 | 52 | + get a free unicorn or dragon tube with purchase until 9/21! | Sep 17, 2026 9:43 AM · 52 characters. + get a free unicorn or dragon tube with purchase until 9/21! | |
| Sep 15, 2026 9:12 AM | Ready To Build Your Own World? 🌎 | 33 | Starting now: Get a free unicorn or dragon tube with purchase! | Sep 15, 2026 9:12 AM · 33 characters. Starting now: Get a free unicorn or dragon tube with purchase! | |
| Sep 10, 2026 9:45 AM | Cozy Up With Our Amazing Fall Colors! 🎨🍁 | 41 | Make your own custom fall mix + our favorite seasonal items! | Sep 10, 2026 9:45 AM · 41 characters. Make your own custom fall mix + our favorite seasonal items! | |
| Sep 3, 2026 9:45 AM | How Did We Come Up With HEXEL? 🤔💭 | 34 | The story behind our 5-star hit! | Sep 3, 2026 9:45 AM · 34 characters. The story behind our 5-star hit! | |
| Sep 1, 2026 9:45 AM | Touchdown! The Perfect Collection For Sports Fans Is Here 🏈 | 59 | Choose your favorite team's colors with Hometown Huddle! | Sep 1, 2026 9:45 AM · 59 characters. Choose your favorite team's colors with Hometown Huddle! | |
| Aug 27, 2026 9:45 AM | RAWR'ing Into First Place Is...🦖 | 33 | Releasing the top builds of the month now! | Aug 27, 2026 9:45 AM · 33 characters. Releasing the top builds of the month now! | |
| Aug 25, 2026 9:45 AM | Today's The Day! Pumpkin Spice Is Here ☕ | 41 | Get a free tube with your order! It's never too early... | Aug 25, 2026 9:45 AM · 41 characters. Get a free tube with your order! It's never too early... | |
| Aug 20, 2026 9:46 AM | FYI: 15% Off Everything Ends This Weekend 🎒 | 44 | Friend, got everything you need for the school year? | Aug 20, 2026 9:46 AM · 44 characters. Friend, got everything you need for the school year? | |
| Aug 18, 2026 9:45 AM | 🧩 Build Your Way Back to School ✏️ | 34 | Open for FREE 2D build guides! 🍎 + ICYMI 15% off sitewide! | Aug 18, 2026 9:45 AM · 34 characters. Open for FREE 2D build guides! 🍎 + ICYMI 15% off sitewide! | |
| Aug 17, 2026 9:31 AM | 🎒 Pack Your Cart: 15% Off Sitewide Starts Now! | 47 | Hey, our back to school sale starts now! | Aug 17, 2026 9:31 AM · 47 characters. Hey, our back to school sale starts now! | |
| Aug 14, 2026 9:15 AM | The Top Items of The Year (so far!) 📝 | 38 | Take notes, a special promotion begins next week... | Aug 14, 2026 9:15 AM · 38 characters. Take notes, a special promotion begins next week... | |
| Aug 11, 2026 9:45 AM | We Hope You're Hungry For This Week's Build Video! 🍔🍟 | 53 | Learn to create mini fast food & fantasy creatures! | Aug 11, 2026 9:45 AM · 53 characters. Learn to create mini fast food & fantasy creatures! | |
| Aug 6, 2026 9:45 AM | Try These Six ADHD Activities for Skill-Building 💪 | 51 | How to encourage motor development and emotional growth | Aug 6, 2026 9:45 AM · 51 characters. How to encourage motor development and emotional growth | |
| Aug 4, 2026 9:45 AM | Mystery Boxes: Surprise Builds and Double The Value! | 52 | So, what’s inside? 🕵️ | Aug 4, 2026 9:45 AM · 52 characters. So, what’s inside? 🕵️ | |
| Jul 30, 2026 9:45 AM | July's Top Builds Are Quirky & Challenging! 🌀 | 46 | Capybaras, chameleons and a playlist for you! | Jul 30, 2026 9:45 AM · 46 characters. Capybaras, chameleons and a playlist for you! | |
| Jul 28, 2026 9:45 AM | Introducing NEW BIG Picture Puzzles! 🧩🖼️ | 40 | 8 Puzzles. 60 BIG Pieces. Endless Fun. | Jul 28, 2026 9:45 AM · 40 characters. 8 Puzzles. 60 BIG Pieces. Endless Fun. | |
| Jul 23, 2026 11:15 AM | Surfing Santas and Sunbathing Penguins Await! 🐧🏄 | 48 | Enjoy 15% off holiday items + many more! | Jul 23, 2026 11:15 AM · 48 characters. Enjoy 15% off holiday items + many more! | |
| Jul 21, 2026 9:15 AM | Welcome to Christmas in July!🎄 | 31 | Enjoy 15% off seasonal favorites and many more! | Jul 21, 2026 9:15 AM · 31 characters. Enjoy 15% off seasonal favorites and many more! | |
| Jul 17, 2026 10:48 AM | Take a 2nd Look | 15 | Hey 👋, did you have any questions? | Jul 17, 2026 10:48 AM · 15 characters. Hey 👋, did you have any questions? | |
| Jul 16, 2026 9:30 AM | Show Off Your Cool Colors for Hot Days! 🎨 | 42 | ICYMI, don't forget your free ice cream! | Jul 16, 2026 9:30 AM · 42 characters. ICYMI, don't forget your free ice cream! | |
| Jul 14, 2026 9:45 AM | Open Your Very Own Ice Cream Shop 🍦 | 36 | Plus, a sweet surprise to celebrate National Ice Cream Day! | Jul 14, 2026 9:45 AM · 36 characters. Plus, a sweet surprise to celebrate National Ice Cream Day! | |
| Jul 9, 2026 9:30 AM | 🧩 Ignite Creativity with a Plus-Plus Dragon 🐉 | 46 | + explore our new printable instruction pages! | Jul 9, 2026 9:30 AM · 46 characters. + explore our new printable instruction pages! | |
| Jul 7, 2026 9:45 AM | Make Waves & Save 🌊 | 20 | Introducing our summer bundles to bring beach adventures to life! | Jul 7, 2026 9:45 AM · 20 characters. Introducing our summer bundles to bring beach adventures to life! | |
| Jun 30, 2026 9:45 AM | And The Top Build Trophy Goes To... 🏆 | 38 | Here's what everyone loved building in June! | Jun 30, 2026 9:45 AM · 38 characters. Here's what everyone loved building in June! | |
| Jun 26, 2026 10:43 AM | Take a 2nd Look | 15 | Hey 👋, did you have any questions? | Jun 26, 2026 10:43 AM · 15 characters. Hey 👋, did you have any questions? |
Based on 64 emails received from Apr 28 to Oct 29, 2026. Times in US Eastern. How we collect