First in the overnight bag

Preview text: Your favourite little comfort, wherever you’re staying.

PLUSHSaturday, Oct 17, 2026 at 3:30 AM EasternKlaviyo
PLUSHFirst in the overnight bag
Subject
First in the overnight bag
Preview text
Your favourite little comfort, wherever you’re staying.
From
hello@plushunderwear.com
Brand
PLUSH
Sent
Sat Oct 17, 2026, 3:30 AM ET
Sent to
plushclo.com, plushpyjamas.com, United Kingdom (plushunderwear.co.uk), plushunderwear.com
Size
63 KB
Images
12
Links
12, 4 of them buttons
Subject length
26 characters

Against PLUSH's usual

Sent in the 3 AM hour, which holds 5% of its emails; 17% arrive in the 4 AM hour. The subject is 26 characters; its average is 29.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
PLUSH <[email protected]>
Subject
First in the overnight bag
Date
Sat, 17 Oct 2026 07:30:34 +0000 (UTC)
Message-ID domain
geopod-ismtpd-65
Return-Path domain
send.ksd2.klaviyomail.com
DKIM signature
d=ksd2.klaviyomail.com s=m1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-9dz2f with SMTP
  2. from (unnamed) by geopod-ismtpd-65 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Oct 25, 2026 4:00 AMA little more you. Embroidery is here.
Oct 19, 2026 1:03 PMYour old t-shirt had a good run...
Oct 18, 2026 6:07 AM1,000+ happy sleepers can't be wrong
Oct 17, 2026 3:30 AMFirst in the overnight bag (this email)
Oct 16, 2026 6:03 AMThe story behind your softest night's sleep
Oct 14, 2026 4:19 PMWelcome to PLUSH
Oct 11, 2026 1:45 PMWhy we love them so much...

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