Principal Secret emails
Principal Secret sends about 3 emails a week through Klaviyo, most often on Wednesday around 3 AM Eastern.
- ESP
- Klaviyo
- Emails a week
- about 3
- Busiest send time
- Wednesdays at 3am ET
- Last sent
- 4 days ago · Oct 28
- Tracked since
- Mar 2026
- Emails collected
- 70
Recent emails
Oct 28, 2026 9:36 PM
Take another look!👀
Oct 28, 2026 3:00 AM
Halloween Sale Begins NOW!
Oct 27, 2026 9:35 PM
Don’t miss out! We sell out fast😨
Oct 26, 2026 11:34 PM
This is a customer favorite!
Oct 26, 2026 7:15 PM
Credit expiring
Oct 26, 2026 6:05 PM
You won’t regret trying this 😍
Recent subject lines
All subject linesSubject lines average 24 characters. Each one opens the email it came from.
| Picture | Sent (Eastern) | Subject | Preview text |
|---|---|---|---|
| Oct 28, 2026 9:36 PM | Take another look!👀 | We have everything you need for your skincare routine | |
| Oct 28, 2026 3:00 AM | Halloween Sale Begins NOW! | $25 off $75 order | |
| Oct 27, 2026 9:35 PM | Don’t miss out! We sell out fast😨 | We think you're going to love it | |
| Oct 26, 2026 11:34 PM | This is a customer favorite! | Not sure if we have what you’re looking for? We have some suggestions | |
| Oct 26, 2026 7:15 PM | Credit expiring | Hi , You have a $10.45 credit in your account waiting to be used. Thank you for visiting… | |
| Oct 26, 2026 6:05 PM | You won’t regret trying this 😍 | Transform your skin with our best-selling anti-aging kit | |
| Oct 19, 2026 6:04 PM | Save 75%: Anti-Aging Skincare Kit | Glowing skin starts here | |
| Oct 15, 2026 9:30 PM | Your discount is expiring! | Hurry! Your discount expires in 24 hours — don’t you want to save? |
Archive
View full archiveOctober 2026 14 emails
View allSave 75%: Anti-Aging Skincare Kit
Oct 19, 2026 6:04 PM
Oct 15, 2026 9:30 PM
Oct 14, 2026 9:29 PM
Oct 13, 2026 9:28 PM
Oct 8, 2026 11:36 PM
Don’t miss out! We sell out fast😨
Oct 7, 2026 11:34 PM
When Principal Secret sends
40% of its emails arrive in the 3 AM hour. Wednesdays are the busiest day.
| 12a | 1a | 2a | 3a | 4a | 5a | 6a | 7a | 8a | 9a | 10a | 11a | 12p | 1p | 2p | 3p | 4p | 5p | 6p | 7p | 8p | 9p | 10p | 11p | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mon | 0 | 0 | 0 | 6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 2 | 1 | 0 | 0 | 0 | 1 |
| Tue | 0 | 0 | 0 | 7 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | 2 | 0 | 0 |
| Wed | 0 | 0 | 0 | 7 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 2 | 0 | 2 |
| Thu | 0 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | 0 | 0 | 1 | 0 | 1 | 0 | 1 | 0 | 0 | 0 | 2 | 0 | 1 |
| Fri | 0 | 1 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 2 | 0 | 0 | 1 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Sat | 1 | 1 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Sun | 1 | 1 | 0 | 3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Mon | Tue | Wed | Thu | Fri | Sat | Sun | |
|---|---|---|---|---|---|---|---|
| 12a | 0 | 0 | 0 | 0 | 0 | 1 | 1 |
| 1a | 0 | 0 | 0 | 1 | 1 | 1 | 1 |
| 2a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 3a | 6 | 7 | 7 | 1 | 2 | 2 | 3 |
| 4a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 5a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 6a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 7a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 8a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 9a | 0 | 0 | 1 | 1 | 1 | 0 | 0 |
| 10a | 0 | 1 | 1 | 1 | 0 | 0 | 0 |
| 11a | 1 | 0 | 0 | 0 | 2 | 0 | 0 |
| 12p | 0 | 0 | 0 | 0 | 0 | 1 | 1 |
| 1p | 0 | 0 | 1 | 1 | 0 | 0 | 0 |
| 2p | 0 | 0 | 0 | 0 | 1 | 0 | 0 |
| 3p | 1 | 1 | 0 | 1 | 1 | 1 | 0 |
| 4p | 0 | 0 | 0 | 0 | 1 | 0 | 0 |
| 5p | 0 | 0 | 1 | 1 | 0 | 0 | 0 |
| 6p | 2 | 0 | 0 | 0 | 0 | 0 | 0 |
| 7p | 1 | 0 | 0 | 0 | 0 | 0 | 0 |
| 8p | 0 | 1 | 0 | 0 | 0 | 0 | 0 |
| 9p | 0 | 2 | 2 | 2 | 0 | 0 | 0 |
| 10p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 11p | 1 | 0 | 2 | 1 | 0 | 0 | 0 |
FewerMore(busiest cell: 7 emails)
Based on 70 emails received from Mar 16 to Oct 28, 2026. Times in US Eastern. How we collect · When all brands send
How often Principal Secret sends
Complete months have run between 7 and 19 emails.
- Busiest month
- Jun 2026, 19
- Quietest month
- Apr 2026, 7
- Busiest day
- Wednesday, 15
- Quietest day
- Saturday, 6
About Principal Secret
- ESP
- Klaviyo
- Tracked since
- Mar 2026
- Emails collected
- 70
- Emails a week
- about 3
- Last sent
- Oct 28, 2026
- Sends from
- hello@
principalsecret.com - Subject length
- 24 characters avg
Counts include automated emails such as a welcome series.
Similar sending frequency
| Latest email | Brand | ESP | Website popularity | Emails a week | Busiest day | Last sent | |
|---|---|---|---|---|---|---|---|
| Klaviyo | Top 500,000 sites | about 3 | Sunday | Nov 1, 2026 | Klaviyo · about 3 a week · busiest Sunday · last sent Nov 1, 2026 | ||
| Klaviyo | about 3 | Tuesday | Nov 1, 2026 | Klaviyo · about 3 a week · busiest Tuesday · last sent Nov 1, 2026 | |||
| Klaviyo | about 3 | Wednesday | Oct 29, 2026 | Klaviyo · about 3 a week · busiest Wednesday · last sent Oct 29, 2026 |











