Principal Secret emails

principalsecret.com

Principal Secret sends about 3 emails a week through Klaviyo, most often on Wednesday around 3 AM Eastern.

Emails a week
about 3
Busiest send time
Wednesdays at 3am ET
Last sent
4 days ago · Oct 28
Tracked since
Mar 2026
Emails collected
70

Recent subject lines

All subject lines

Subject lines average 24 characters. Each one opens the email it came from.

PictureSent (Eastern)SubjectPreview text
Oct 28, 2026 9:36 PMTake another look!👀We have everything you need for your skincare routine
Oct 28, 2026 3:00 AMHalloween Sale Begins NOW!$25 off $75 order
Oct 27, 2026 9:35 PMDon’t miss out! We sell out fast😨We think you're going to love it
Oct 26, 2026 11:34 PMThis is a customer favorite!Not sure if we have what you’re looking for? We have some suggestions
Oct 26, 2026 7:15 PMCredit expiringHi , You have a $10.45 credit in your account waiting to be used. Thank you for visiting…
Oct 26, 2026 6:05 PMYou won’t regret trying this 😍Transform your skin with our best-selling anti-aging kit
Oct 19, 2026 6:04 PMSave 75%: Anti-Aging Skincare KitGlowing skin starts here
Oct 15, 2026 9:30 PMYour discount is expiring!Hurry! Your discount expires in 24 hours — don’t you want to save?

All subject lines

October 2026 14 emails

View all

EarlierSeptemberAugustJulyJuneMayAprilMarch

When Principal Secret sends

40% of its emails arrive in the 3 AM hour. Wednesdays are the busiest day.

Emails by weekday and hour, US Eastern
12a1a2a3a4a5a6a7a8a9a10a11a12p1p2p3p4p5p6p7p8p9p10p11p
Mon000600000001000100210001
Tue000700000010000100001200
Wed000700000110010001000202
Thu010100000110010101000201
Fri010200000102001110000000
Sat110200000000100100000000
Sun110300000000100000000000
Emails by hour and weekday, US Eastern
MonTueWedThuFriSatSun
12a0000011
1a0001111
2a0000000
3a6771223
4a0000000
5a0000000
6a0000000
7a0000000
8a0000000
9a0011100
10a0111000
11a1000200
12p0000011
1p0011000
2p0000100
3p1101110
4p0000100
5p0011000
6p2000000
7p1000000
8p0100000
9p0222000
10p0000000
11p1021000

FewerMore(busiest cell: 7 emails)

Based on 70 emails received from Mar 16 to Oct 28, 2026. Times in US Eastern. How we collect · When all brands send

How often Principal Secret sends

Complete months have run between 7 and 19 emails.

  1. March 2026: 8 emails
  2. April 2026: 7 emails
  3. May 2026: 7 emails
  4. June 2026: 19 emails
  5. July 2026: 5 emails
  6. August 2026: 4 emails
  7. September 2026: 6 emails
  8. October 2026: 14 emails
  9. November 2026: 0 emails

Based on 70 emails received from Mar 16 to Oct 28, 2026. Times in US Eastern. How we collect

Busiest month
Jun 2026, 19
Quietest month
Apr 2026, 7
Busiest day
Wednesday, 15
Quietest day
Saturday, 6

About Principal Secret

ESP
Klaviyo
Tracked since
Mar 2026
Emails collected
70
Emails a week
about 3
Last sent
Oct 28, 2026
Sends from
hello@principalsecret.com
Subject length
24 characters avg

Counts include automated emails such as a welcome series.

Similar sending frequency

Latest emailBrandESPWebsite popularityEmails a weekBusiest dayLast sent
Abayabuthabayabuth.com · Top 500,000 sitesKlaviyoTop 500,000 sitesabout 3SundayNov 1, 2026Klaviyo · about 3 a week · busiest Sunday · last sent Nov 1, 2026
3H Nails3hnails.comKlaviyoabout 3TuesdayNov 1, 2026Klaviyo · about 3 a week · busiest Tuesday · last sent Nov 1, 2026
7Shades Aesthetics7shadesaesthetics.comKlaviyoabout 3WednesdayOct 29, 2026Klaviyo · about 3 a week · busiest Wednesday · last sent Oct 29, 2026
Report an errorLast updated Nov 2, 2026

Get the Black Friday insights

We're collecting every Black Friday email from more than 41,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.