They Sent It

FW26 DROP 3. TOMORROW.

Fall/Winter 2026, Drop 3 launches tomorrow.

R13Thursday, Oct 29, 2026 at 2:00 PM EasternKlaviyo
R13FW26 DROP 3. TOMORROW.
Subject
FW26 DROP 3. TOMORROW.
Preview text
Fall/Winter 2026, Drop 3 launches tomorrow.
From
r13online@r13.com
Brand
R13
Sent
Thu Oct 29, 2026, 2:00 PM ET
Sent to
r13.com, r13denim.com
Size
33 KB
Images
3
Links
16, 4 of them buttons
Subject length
22 characters

Against R13's usual

Sent in the 2 PM hour, which holds 2% of its emails; 37% arrive in the 7 PM hour. The subject is 22 characters; its average is 21.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
R13 <…@r13.com>
Subject
FW26 DROP 3. TOMORROW.
Date
Thu, 29 Oct 2026 18:00:59 +0000 (UTC)
Message-ID domain
geopod-ismtpd-59
Return-Path domain
r13online.r13.com
DKIM signature
d=r13.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-mg96k with SMTP
  2. from (unnamed) by geopod-ismtpd-59 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

Report this email

Sent just before and after

Oct 31, 2026 6:30 AMFW26 Drop 3: The Edit
Oct 30, 2026 7:00 PMFW26 DROP 3: A closer look.
Oct 30, 2026 11:15 AMR13 Presents: FW26, Drop 3
Oct 29, 2026 2:00 PMFW26 DROP 3. TOMORROW. (this email)
Oct 28, 2026 7:01 PMCountdown to Drop 3
Oct 27, 2026 2:00 PMCOMING SOON: FW26, Drop 3
Oct 26, 2026 6:09 PMF/W26.2: Drop 2 in Review

More from R13

All R13 emails

Sent the same day by similar brands

Same ESP and the closest weekly volume, sent on Oct 29, 2026.

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.