I Started a CPG Brand With $0. Here’s Everything I Did

Preview text: I Started a CPG Brand With $0. Here’s Everything I Did How I built a CPG brand with a cult…

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Thursday, Oct 22, 2026 at 6:57 PM EasternKlaviyo

Re-RouteI Started a CPG Brand With $0. Here’s Everything I Did

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Subject: I Started a CPG Brand With $0. Here’s Everything I Did
Preview text: I Started a CPG Brand With $0. Here’s Everything I Did How I built a CPG brand with a cult…
From: allisonreroute@substack.com
Brand: Re-Route
ESP: Klaviyo
Sent: Thu Oct 22, 2026, 6:57 PM ET
Size: 92 KB
Images: 14
Links: 22, 10 of them buttons
Subject length: 54 characters

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Sent in the 6 PM hour, which holds 4% of its emails; 21% arrive in the 2 PM hour. The subject is 54 characters; its average is 38.

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From: Allison Zaluski from Allison Zaluski - Founder of Re-Route <[email protected]>
Reply-To: Allison Zaluski from Allison Zaluski - Founder of Re-Route <…@mg1.substack.com>
Subject: I Started a CPG Brand With $0. Here’s Everything I Did
Date: Thu, 22 Oct 2026 22:57:25 +0000
Message-ID domain: mg-d1.substack.com
Return-Path domain: mg-d1.substack.com
DKIM signature: d=mg-d1.substack.com s=k1
List-Unsubscribe: Present, one-click
Feedback-ID sender: substack

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	Oct 22, 2026 6:57 PM	I Started a CPG Brand With $0. Here’s Everything I Did (this email)
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I Started a CPG Brand With $0. Here’s Everything I Did

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