There's ibuprofen in your tap water

Preview text: Trace amounts. Barely regulated. Likely safe, for now.

RorraSunday, Sep 20, 2026 at 10:00 AM EasternKlaviyo
RorraThere's ibuprofen in your tap water
Subject
There's ibuprofen in your tap water
Preview text
Trace amounts. Barely regulated. Likely safe, for now.
From
info@rorra.com
Brand
Rorra
Sent
Sun Sep 20, 2026, 10:00 AM ET
Sent to
rorra.com
Size
56 KB
Images
21
Links
15, 7 of them buttons
Subject length
35 characters

Against Rorra's usual

Sent in the 10 AM hour, which holds 5% of its emails; 46% arrive in the 11 AM hour. The subject is 35 characters, the same as its average.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Rorra Inc. <[email protected]>
Subject
There's ibuprofen in your tap water
Date
Sun, 20 Sep 2026 14:00:51 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.rorra.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.rorra.com s=mtd1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from (unnamed) by kmta-mta-green-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Sep 27, 2026 3:12 PMYour clean water is waiting.
Sep 27, 2026 11:01 AMThe contaminant with no safe amount
Sep 22, 2026 11:00 AMThe first question a good esthetician asks
Sep 20, 2026 10:00 AMThere's ibuprofen in your tap water (this email)
Sep 17, 2026 12:01 PMIs a countertop filter actually worth it?
Sep 15, 2026 11:02 AMShe was done with the plastic
Sep 13, 2026 11:03 AMYour cooking water is an ingredient

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