It started in the back of a van.

Preview text: No marketing here. Just where this came from.

RumplThursday, Jul 30, 2026 at 4:42 AM EasternKlaviyo
RumplIt started in the back of a van.
Subject
It started in the back of a van.
Preview text
No marketing here. Just where this came from.
From
info@trailheadgoodsco.com
Brand
Rumpl
Sent
Thu Jul 30, 2026, 4:42 AM ET
Sent to
au.rumpl.com
Size
43 KB
Images
7
Links
9, 1 of them buttons
Subject length
32 characters

Against Rumpl's usual

Sent in the 4 AM hour, which holds 7% of its emails; 13% arrive in the 10 PM hour. The subject is 32 characters; its average is 27.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Rumpl AU & NZ <[email protected]>
Subject
It started in the back of a van.
Date
Thu, 30 Jul 2026 08:42:52 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
tbfvqd.shared.klaviyomail.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=shared.klaviyomail.com s=mtb1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from kl-203-16-7.kmta.shared.klaviyomail.com [170.203.16.7] by our receiving server with ESMTPS
  2. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Flow, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

Report this email

Sent just before and after

Aug 1, 2026 10:25 AM/New colors, new prints, new ways to get cozy.
Aug 1, 2026 4:44 AMWhich Rumpl is your Rumpl?
Jul 30, 2026 10:00 PMWin Gear Here
Jul 30, 2026 4:42 AMIt started in the back of a van. (this email)
Jul 28, 2026 4:35 AMYou're in. Let's get after it.
Jul 28, 2026 3:00 AMFrom First Light to Firelight
Jul 24, 2026 10:00 AMNew Gear Coming Soon...

More from Rumpl

All Rumpl emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.