Don’t overthink it

Preview text: 15% off helps, though

RustekTuesday, Oct 27, 2026 at 1:51 AM EasternKlaviyo
RustekDon’t overthink it
Subject
Don’t overthink it
Preview text
15% off helps, though
From
info@rustek.co
Brand
Rustek
Sent
Tue Oct 27, 2026, 1:51 AM ET
Size
47 KB
Images
16
Links
17, 1 of them buttons
Subject length
19 characters

Against Rustek's usual

Sent in the 1 AM hour, which holds 6% of its emails; 18% arrive in the 10 PM hour. The subject is 19 characters; its average is 30.

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Sent just before and after

Oct 28, 2026 8:03 PMNEW: 100% Wool Strapbacks!
Oct 28, 2026 1:52 AMDon’t overthink it
Oct 28, 2026 12:04 AMNEW: 100% Wool Camp Caps
Oct 27, 2026 1:51 AMDon’t overthink it (this email)
Oct 26, 2026 10:55 PMRESTOCKED: Camp Caps in Black and Tan
Oct 25, 2026 9:50 PMRestocked: Tan & Brown Truckers Are Back
Oct 25, 2026 10:35 AMYou were just here… 15% off still up for grabs 👀

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